Product Marketing Manager

at  RELX

Do you enjoy planning marketing strategies?
Would like to collaborate with global teams?
About our Team
Aircraft Interiors Expo is the leading event for commercial airlines to source the latest products for cabin interiors and inflight entertainment. AIX brings together airlines, bizjet operators, lessors, designers, engineers and manufacturers to find, new, exciting and practical solutions to create the cabin concepts of the future. Following an internal promotion, an exciting opportunity has arisen for a Product Marketing Manager role to lead the marketing of AIX. The role involves overseas travel as AIX is held annually in Hamburg, Germany.
About the Role
As a Product Marketing Manager, you will be instrumental in driving the growth and market penetration for our Aircraft Interiors Expo. You will craft comprehensive marketing plans based on the Event Value Proposition and broader portfolio marketing strategies. This role offers a fantastic opportunity to shape the future of our shows and play a vital part in achieving our marketing objectives.

Responsibilities

• Developing and executing a marketing plan for AIX, aligning with the event and portfolio strategy.
• Establishing market size, penetration, and identifying growth opportunities across key industries and segments.
• Proposing and implementing audience growth strategies.
• Managing relationships with associations, analysts, influencers, media, and industry bodies.
• Leading onsite at shows and representing our brand at external market/industry-specific events.
• Developing detailed visitor and exhibitor marketing comms. plans and objectives.
• Aligning with the Sales team on enablement and planning.
• Contributing to persona development to shape content and customer experiences.

Requirements

• Have proven experience as a Product/Marketing Manager or equivalent role, preferably within a similar industry.
• Have experience in market analysis, campaign management, and strategic planning.
• Demonstrate an ability to work collaboratively with cross-functional teams in a matrix environment.
• Demonstrate a proficiency in marketing automation tools and performance reporting.
• Possess a track record of success in executing marketing strategies that have driven growth and market penetration
• Have experience or an interest within the aviation industry

Work in a way that works for you

We promote a healthy work/life balance across the organisation. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.

• Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive

Working for you

We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:

• Generous holiday allowance with the option to buy additional days
• Health screening, eye care vouchers and private medical benefits
• Wellbeing programs
• Life assurance
• Access to a competitive contributory pension scheme
• Save As You Earn share option scheme
• Travel Season ticket loan
• Electric Vehicle Scheme
• Optional Dental Insurance
• Maternity, paternity and shared parental leave
• Employee Assistance Programme
• Access to emergency care for both the elderly and children
• RECARES days, giving you time to support the charities and causes that matter to you
• Access to employee resource groups with dedicated time to volunteer
• Access to extensive learning and development resources
• Access to employee discounts scheme via Perks at Work

About the Business
RX is a global leader in events and exhibitions, leveraging industry expertise, data, and technology to build businesses for individuals, communities, and organisations. With a presence in 25 countries across 42 industry sectors, RX hosts approximately 350 events annually. RX is committed to creating an inclusive work environment for all our people. RX empowers businesses to thrive by leveraging data-driven insights and digital solutions. RX is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. For more information, visit www.rxglobal.com.
Management Level
13 - People Management
We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form:
https://forms.office.com/r/eVgFxjLmAK
, or please contact 1-855-833-5120.
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Responsibilities

• Developing and executing a marketing plan for AIX, aligning with the event and portfolio strategy.
• Establishing market size, penetration, and identifying growth opportunities across key industries and segments.
• Proposing and implementing audience growth strategies.
• Managing relationships with associations, analysts, influencers, media, and industry bodies.
• Leading onsite at shows and representing our brand at external market/industry-specific events.
• Developing detailed visitor and exhibitor marketing comms. plans and objectives.
• Aligning with the Sales team on enablement and planning.
• Contributing to persona development to shape content and customer experiences

We promote a healthy work/life balance across the organisation. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.

• Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productiv