Product & Sales Planning Manager (Automotive Industry - Passenger Vehicle)

at  Byd singapore Pte Ltd

ABOUT US:

At BYD Singapore, we’re driving the future of sustainable transportation with cutting-edge electric vehicles that combine advanced technology, stylish design, and unmatched performance. As a fast-growing company committed to reducing carbon footprints and revolutionizing the automotive industry, we’re looking for a dynamic Product & Sales Planning Manager to join our team and help accelerate our brand’s growth.

JOB REQUIREMENTS:

• Bachelor’s degree in business, Marketing or other related field.
• Minimum 5 years of relevant experience in product planning, sales strategy or similar role in the Automotive industry.
• Deep understand of Automotive and the EV markets and brand.
• Proficient in data analysis and market research to perform strategies decisions.
• Posses valid class 3 driving license.

Reports directly to the Managing Director to oversee the sales’ portfolio and responsible for substantial growth of EV in Singapore.

• Define strategies branding position, market segment and action plan.
• Planning product line-up and unique selling points (USP) of all car models.
• Monitor market conditions, analyse competitor strategies activities and products, and define clear action plan to enhance the market position and sales performance.
• Prepare yearly target and sales plan (yearly and periodic forecast).
• Work closely with distributor and customer to grow sales pipeline and to develop marketing and CRM activities for BYD passenger vehicles.
• Develop products and enhance competitiveness through effective pricing, specification management, and targeted communication in the respective markets.
• To liaise with other departments of BYD group to ensure synergy and alignment between sales and other functions scope.

Other duties as assigned by the Managing Director.
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