Promotions Specialist

at  Gannett

Promotions Specialist
Req #42975
Virtual•
United States
Job Description
Posted Thursday, October 17, 2024, 11:00 PM

POSITION: PROMOTIONS MARKETING SPECIALIST POSITION OVERVIEW:

Join USA Today Network Ventures and Promotions, which supports Gannett with Promotions resources companywide. This role is ideal for individuals that possess strong marketing, design, and digital skills.

REQUIRED SKILLS:

• Development of Print, Digital, Email and Social Marketing assets using Adobe Creative Suite and Adobe Photoshop.
• Fluent in Adobe Creative Suite, Photoshop, InDesign, Illustrator, and Microsoft Programs (Excel and Word)
• HTML/CSS skills needed; you will use these on a daily basis
• Experience in Google Analytics
• Knowledge and understanding of Email campaign best practices preferred
• Strong Customer Service and Communication Skills
• Copywriting skills preferred

• Create marketing elements for multichannel promotions. This includes concept development as well as market ready sales collateral, print and digital promotion, email marketing, and social campaigns
• Build Online Promotions using Second Street platform CSM
• Customize Collateral and House Ads for Promotions that are aligned to events as well as promotions that leverage market opportunity
• Project management for each promotion ensuring deadlines for registration and execution are achieved
• Work with local markets for campaign development and support markets with great customer service skills, very often juggling several campaigns at the same time.