Publicist

at  BBC

KNOWLEDGE, SKILLS, TRAINING & EXPERIENCE

• Experience in creatively promoting content with understanding of how to utilise social media and digital opportunities to build interest
• Passion for sport and ideally experience in a sport comms role
• Knowing how to run publicity campaigns and successfully plan and handle announcements to secure print, online and broadcast coverage that reaches the most appropriate audience wherever they are
• A creative thinker that can maximise publicity opportunities through multiple channels with the ability to plan events that deliver content and drives attribution
• Proven track record working with both established and new talent
• A great writer who can tailor their style to create stimulating copy for different mediums
• A good understanding of the news agenda and cycle, with experience of using that knowledge to quickly spot a potential story and identifying ways to generate coverage
• Experience of identifying and effectively managing reputational issues
• An interest and passion for television plus a demonstrable understanding of the broadcasting landscape and industry plus knowledge of the BBC’s organisational structure and policies.
• A level of interpersonal and persuasion skills sufficient to enable the post holder to establish and maintain credible and effective working relationships with a wide range of contacts including contributors, talent, commissioners, producers, agents and journalists.
• A natural collaborator with the confidence, tenacity and ability to work on initiative
• Willingness to work in the evenings and weekends when required, including being part of the on-call rota

PACKAGE DESCRIPTION

Job Reference: 18432
Band: C
Salary: £30,000 - £35,000pa depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights.
Contract type: Twelve month Fixed Term Contract
Location: Office Base is Salford: This is a hybrid role and the successful candidate will balance office working with home working)

We’re happy to discuss flexible working. Please indicate your choice under the flexible working question in the application. There is no obligation to raise this at the application stage but if you wish to do so, you are welcome to. Flexible working will be part of the discussion at offer stage.

• Excellent career progression – the BBC offers great opportunities for employees to seek new challenges and work in different areas of the organisation.
• Unrivalled training and development opportunities – our in-house Academy hosts a wide range of internal and external courses and certification.
• Benefits - We offer a negotiable salary package, a flexible 35-hour working week for work-life balance and 25 days annual leave with the option to buy an extra 5 days, a defined pension scheme and discounted dental, health care and gym. You can find out more about working at the BBC by selecting this link to our candidate pack.

If you need to discuss adjustments or access requirements for the interview process please contact the reasonable.adjustments@bbc.co.uk. For any general queries, please contact: bbchr@bbc.co.uk.

ABOUT THE BBC

The BBC is committed to redeploying employees seeking suitable alternative employment within the BBC for different reasons and they will be given priority consideration ahead of other applicants. Priority consideration means for those employees seeking redeployment their application will be considered alongside anyone else at risk of redundancy, prior to any individuals being considered who are not at risk.
We don’t focus simply on what we do – we also care how we do it. Our values and the way we behave are important to us. Please make sure you’ve read about our values and behaviours here.
Diversity matters at the BBC. We have a working environment where we value and respect every individual’s unique contribution, enabling all of our employees to thrive and achieve their full potential.
We want to attract the broadest range of talented people to be part of the BBC – whether that’s to contribute to our programming or our wide range of non-production roles. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity.
We are committed to equality of opportunity and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We will consider flexible working requests for all roles, unless operational requirements prevent otherwise.
To find out more about Diversity and Inclusion at the BBC, please click here.

DISCLAIMER

This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.

JOB PURPOSE

We are seeking a Publicist to join our team based in Salford. This is a twelve month fixed term contract to cover a maternity leave.
This role as a Publicist presents a great opportunity to deliver communications and events activity for BBC Sport. Sitting within the BBC England Communications team, it offers someone the chance to showcase their creativity and communications skills to tell audiences about our world-class content and lead the publicity campaigns for a broad range of high-profile shows and events.

KEY RESPONSIBILITIES AND ACCOUNTABILITIES

As a Publicist you will lead the publicity campaigns for a mix of titles commissioned and produced by BBC Sport - a department that is admired around the world.

• You will be passionate and enthusiastic about sport, TV and the industry and you will have responsibility for finding different ways to generate interest in what we do.
• You will be a creative communications professional who can plan and execute proactive publicity campaigns, identify and manage reputational issues and work closely with talent and production executives.
• You will spot opportunities to maximise coverage across a range of media including print and online press, broadcast, podcasts and social media, plan events and you will collaborate with internal teams across the BBC to deliver effective campaigns that drives audiences and reaches them wherever they are.

There will be a requirement for out of hours working along with some UK travel.