Qualified Marketing Officer/Specialist at Central Australian College – Melb

at  Central Australian College

Central Australian College (CAC) is a leading educational institution in Australia, offering a range of vocational training courses in fields like business, automotive, hospitality, and English language. With a strong focus on practical skills and student support, CAC prepares students for successful careers in their chosen industries.
We are looking for a full-time Marketing Officer to join our team. In this role, you will bring a creative approach to developing and executing marketing strategies, with a focus on engaging audiences and delivering impactful results.

Requirements:

• Diploma of Marketing or a Bachelors’ degree in a relevant field
• Minimum 1-year relevant work experience
• Proficiency in marketing platforms including but not limited to Facebook, Instagram, YouTube and other trendy social platform
• Creative thinking and Friendly personality
• Good planner and adviser for the development of the organisation.
• Ability to work well within a team environment and under pressure.

Duties you will perform:

• Planning and designing the advertising strategies that address specific business needs.
• Provide guidance to executives and clients on marketing and advertising strategies, ensuring the effective promotion of products enhancing brand visibility and market presence.
• Manage the production of comprehensive advertising campaigns, ensuring seamless collaboration across specialized functions such as design, copywriting, media planning, and video production, all within set timelines and budgets.
• Integrate quantitative and qualitative research findings to identify costumer needs and demands. Keep suggesting the business for the new opportunities and threats.
• Stay updated of the latest marketing technologies and trends, incorporating innovative approaches to capture consumer attention.
• Conduct detailed market research to evaluate demand, identify opportunities, and understand the competitive landscape for new and existing products and services.
• Develop and execute marketing plans that encompass objectives, policies, and programs to support business growth and enhance market share.
• Utilize statistical data and research findings to make informed recommendations on marketing approaches and consumer engagement.
• Advise on key marketing elements, including product development, pricing strategies, advertising, promotional activities, sales techniques, and distribution networks.

Job Type: Full-time
Pay: $80,000.00 – $90,000.00 per year

Benefits:

• Professional development assistance

Schedule:

• 8 hour shift
• Monday to Friday

Supplementary Pay:

• Commission
• Performance bonus

Experience:

• Working towards sales targets and KPIs: 1 year (Preferred)
• Sales: 1 year (Preferred)

Licence/Certification:

• Driver Licence (Preferred)

Work Authorisation:

• Australia (Preferred)

Work Location: In perso

• Planning and designing the advertising strategies that address specific business needs.
• Provide guidance to executives and clients on marketing and advertising strategies, ensuring the effective promotion of products enhancing brand visibility and market presence.
• Manage the production of comprehensive advertising campaigns, ensuring seamless collaboration across specialized functions such as design, copywriting, media planning, and video production, all within set timelines and budgets.
• Integrate quantitative and qualitative research findings to identify costumer needs and demands. Keep suggesting the business for the new opportunities and threats.
• Stay updated of the latest marketing technologies and trends, incorporating innovative approaches to capture consumer attention.
• Conduct detailed market research to evaluate demand, identify opportunities, and understand the competitive landscape for new and existing products and services.
• Develop and execute marketing plans that encompass objectives, policies, and programs to support business growth and enhance market share.
• Utilize statistical data and research findings to make informed recommendations on marketing approaches and consumer engagement.
• Advise on key marketing elements, including product development, pricing strategies, advertising, promotional activities, sales techniques, and distribution networks