Real Time CRM Executive

at  William Hill

Are you skilled in leveraging customer data to enhance decision-making and drive business growth? Join us as a Real-Time CRM Executive to optimize and oversee our CRM systems for seamless customer interactions.
In this role, you will analyse customer behaviour’s, monitor live data, and implement personalized strategies that enhance customer engagement and retention.

WHO WE ARE LOOKING FOR-

We are committed to responsible gambling, and we are looking for people who can support our ethos. To apply to this post, you will

• CRM experience, specifically one to one marketing with emphasis on experience from a B2C digital company
• Experience in email/SMS/push marketing tools, campaign management tools and promotions planning
• Practical experience and capabilities
• Highly organized, meticulous and process focused

WHAT YOU WILL BE DOING-

• Planning and delivery of Real Time CRM campaigns to our William Hill Sportsbook customers.
• Expected to help ensure that the campaigns are executed on time, flawless and are achieving the business goals according to WH strategy.
• Using a variety of CRM delivery platforms (e.g. Airship, Adobe), you’ll co-ordinate delivery across several channels including Push, Email and Welcome.
• Identifying existing and new opportunities to sell the next best action to the customer, it will require copywriting and creativity to market our best bets and promotions.
• Working with data and automation teams, to identify and build real time audiences to target.
• Using bonus systems to build out exclusive, incentivised opportunities for our target audiences.
• Reviewing campaign statistics to help evaluate the success of campaigns and report back to senior execs.

Our roles offer more than just a job, you’ll become part of the William Hill family! We have created an environment where our people can thrive. Check out some of the fantastic benefits on offer –

• Family Support Industry-leading paternity leave and paid time off if you have caring responsibilities.
• Perks and discounts at a range of high-street retailers
• Financial Competitive salary, pension, and bonus schemes.
• Health & wellbeing Tools and services to help support your well-being, including support with mental health and financial education. You will also have access to gym discounts and our cycle to work scheme.
• Hybrid working Our employees can work from home up to 80% of the time with 20% of office time built in to ensure we get some face-to-face collaborative team time - and the chance for a coffee and a catch-up!
• Healthcare: We prioritise your health and well-being, offering comprehensive healthcare options.
• Pension package and life assurance: Safeguarding your financial future and offering peace of mind