Regional Marketing Manager

at  Creatio

We are looking for a Regional Marketing Manager, you’ll act as the primary driver to execute integrated marketing campaigns that support the various business goals identified in our annual operating plan. You will be responsible for ideating, facilitating, and executing campaigns that drive demand generation, upsell within existing accounts, promote customer retention, and increase brand recognition for our market-leading technology solutions.

REQUIREMENTS:

• 4 years of B2B marketing experience.
• Fluency in written and conversational English.
• Strong campaign orchestration and experience working with cross-functional teams
• Hands-on experience prioritizing running multiple initiatives, campaigns, and deliverables simultaneously.
• Self-motivated, who can work independently and proactively to resolve issues and take ownership of tools and processes with minimal supervision.

RESPONSIBILITIES:

• Planning, creating and executing high-performing marketing programs.
• Support and align with the sales team’s priorities and focus on driving pipeline.
• Understand and deploy different strategies and plans to reach new prospects and drive expansion opportunities with existing customers.
• Orchestrate multichannel campaigns, leveraging channels and tactics such as digital, social media, web, virtual and in-person events, email and collaboration with 3rd party agencies. Also, support and execute account-based strategies and programs.
• Set goals and define metrics for each marketing campaign, including targeted lead flow, to maximize pipeline generation.
• Monitor campaign metrics, conduct post-campaign evaluations, analyze and report on results, and make recommendations for future optimizations.