Company Overview:
DiDi Global Inc. is the world’s leading mobility technology platform. It offers a wide range of app-based services across markets including Asia-Pacific, Latin America and Africa, including ride hailing, taxi hailing, chauffeur, hitch and other forms of shared mobility as well as auto solutions, food delivery, intra-city freight, and financial services.
DiDi provides car owners, drivers, and delivery partners with flexible work and income opportunities. It is committed to collaborating with policymakers, the taxi industry, the automobile industry and the communities to solve the world’s transportation, environmental and employment challenges through the use of AI technology and localized smart transportation innovations. DiDi strives to create better life experiences and greater social value, by building a safe, inclusive and sustainable transportation and local services ecosystem for cities of the future.
For more information, please visit: www.didiglobal.com/news

LI-Hybrid

Team Overview:
We are seeking a dynamic and experienced Media Regional Leader to oversee multi-brand media operations across up to 9 markets in Latin America (LATAM). This role requires a strategic visionary with financial acumen, exceptional leadership skills, and a data-driven approach to media planning and execution. The ideal candidate will have proven expertise in managing large media agencies, driving efficiencies, and ensuring excellence in media execution. They must also excel in stakeholder management, coordinating, and negotiating with frontline leaders across different markets. Additionally, the candidate should bring a forward-looking, innovative approach to media and content strategy.
-
Role Responsibilities:

PREFERRED EXPERIENCE:

• Experience in the LATAM media landscape and an understanding of regional market dynamics.
• Background in working with multiple brands simultaneously.
• Demonstrated experience in driving innovation in media and content strategies.

EEO Statement:

• We create customer value – We strive to always create valuable experiences for our users in everything we do. Our focus is to always innovate new experiences that are safe, pleasant, and efficient.
• We are data-driven – We are strong believers in making informed decisions, that’s why we are data-driven. We can better navigate the business landscape strategically by analyzing valuable metrics.
• We believe in Win-win Collaboration – Success is a team sport. When we work to help our partners and colleagues win, we win, too. While keeping everyone’s best interest at heart, we communicate with candor and execute with excellence in all we do.
• We believe in integrity – Integrity is at the very core of our business. We are people who always want to do the right thing. Our intentions are sincere, we speak our minds and listen to each other.
• We always strive to do better. That means venturing beyond our comfort zones, learning from our mistakes, and helping each other grow.
• We believe in Diversity and Inclusion – Diversity is one of our biggest strengths. Our differences are what makes us distinct. We respect each other and believe in equal opportunities for all.

Role Qualifications:

• Bachelor’s degree in Marketing, Business, Communications, or a related field
• Minimum of 10 years of experience in media planning and buying, with a focus on multi-market operations.
• Proven track record in managing large media budgets and leading media agencies.
• Strong analytical skills and experience with data-driven decision making.
• Exceptional leadership and people management skills.
• Excellent negotiation, coordination, and communication skills.
• Fluency in Spanish and English