Retail Sales Representative for General Mills/Blue Buffalo

at  Encore Market Engagement

JOB BRIEF

Our client is General Mills. Your role is to identify business development opportunities to drive sales within an assigned geographical territory.

POSITION SUMMARY:

Our client is General Mills, whose brands - such as Cheerios, Betty Crocker, Pillsbury, Old El Paso and Yoplait & Liberte Yogurt, are enjoyed in more than 100 countries on six continents. Blue Buffalo Pet Foods, is also a part of the General Mills family. They are a healthy pet food with a core belief: “Love them like family. Feed them like family.” Your role is to identify business development opportunities to drive sales within an assigned geographical territory.

YOUR EXPERIENCE:

• Ideally 1-3 years of territory sales and merchandising experience in CPG
• Superior communication and presentation skills
• Bilingual (French/English)
• Amazing relationship building skills
• Strong selling skills
• Strong attention to detail
• Ability to influence/lead change
• Strong personal drive, positive attitude and excellent problem-solving skills are essential
• Aptitude for fast learning, careful strategic planning and ability to self-support with minimal supervision in a fast-paced environment

THE PERFECT PERSON FOR THE ROLE:

You are a dynamic, motivated, self-starter with a passion for winning.
You have top-notch communication, relationship-building and planning & organizational skills. You love being on the road, working independently. You take a consultative, insight-based approach to selling, effectively balancing your customers’ and our clients’ interests to drive mutually beneficial outcomes.

WHAT YOU’LL BE DOING EVERY DAY:

• Represent General Mills and Blue Buffalo in a professional manner by providing retail customers with the best service
• Work with your Manager to set territory goals based on company objectives and develop strategies to meet and/or established target by:
• Developing customer relations to become a trusted advisor
• Introducing new products and promotional events into the market
• Leveraging selling skills to solicit orders for account bookings and allocation
• Closing distribution gaps by confirming correct shelf tags are present in compliance with account listing & store planograms
• Ensuring supply availability through merchandising product and checking order / inventory status
• Negotiating space for and building Gold Standard displays to maximize points of interruption as well as confirming and correcting previously agreed display implementations
• Using sales tools provided to identify opportunities & gaps and determine action plan to drive sales, improve distribution, recognize underperforming categories, and increase overall profitability in your territory
• Recognizing and utilizing regional sales trends in order to maximize in-store performance
• Providing feedback and insight on retail conditions and/or issues as they are encountered
• Other duties as required

At Encore, we feel that no matter your background, what’s most important to your success and ours is the way you interact with others. Don’t get us wrong, if you have the right experience and skills, that’s great. So, if you’re thinking about working with Encore, it’s important that you know what we’ll expect from you:

• You believe in winning
• You bring passion and innovative thinking that will deliver results
• You believe that the words ‘work’ and ‘fun’ belong in the same sentenc