Sales Collateral Manager

at  Trustpilot

OUR VISION IS TO BE THE UNIVERSAL SYMBOL OF TRUST, BRINGING CONSUMERS AND BUSINESSES TOGETHER THROUGH REVIEWS. WE ARE WELL ON OUR WAY — BUT THERE’S STILL AN EXCITING JOURNEY AHEAD. JOIN US AT THE HEART OF TRUST.

As our new Sales Collateral Manager, you will be responsible for developing and managing best-in-class marketing assets for our Commercial teams to be leveraged across the B2B organization, contributing to revenue growth and increased retention. You will also develop a strategy aligned with our global sales cycle, identifying key opportunities to support the sales process through targeted marketing assets and enablement materials, ensuring they are effectively utilized to deliver results.
We’re looking for an experienced, customer-obsessed marketer who will play a critical role in contributing to our vision to become the universal symbol of trust. You will ensure our sales and marketing collateral resonates with the specific needs of our key customer segments, and brings our exciting roadmap of product and feature innovations to life.

ABOUT US

Trustpilot began in 2007 with a simple yet powerful idea that is more relevant today than ever — to be the universal symbol of trust, bringing consumers and businesses together through reviews. Trustpilot is open, independent, and impartial — we help consumers make the right choices and businesses to build trust, grow and improve.
Today, we have more than 300 million reviews and 67 million monthly active users across the globe, with 127 billion annual Trustpilot brand impressions, and the numbers keep growing. We have more than 900 employees and we’re headquartered in Copenhagen, with operations in Amsterdam, Denver, Edinburgh, Hamburg, London, Melbourne, Milan and New York.
We’re driven by connection. It’s at the heart of what we do. Our culture keeps things fresh –– it’s built on the relationships we create. We talk, we laugh, we collaborate and we respect each other. We work across borders and cultures to be the universal symbol of trust in an ever-changing world. With vibrant office locations worldwide and over 50 nationalities, we’re proud to be an equal opportunity workplace with diverse perspectives and ideas.
Our purpose to help people and businesses help each other is a tall order, but we keep it real. We’re a great bunch of humans, doing awesome stuff, without fuss or pretense. A successful Trustpilot future is driven by you –– we give you the autonomy to shape a career you can be proud of. If you’re ready to grow, let’s go.
Join us at the heart of trust

• Create best-in-class sales collateral and other enablement assets including comprehensive pitch decks, one-pagers, case studies, and whitepapers that put our customers first - from SMBs to multinational enterprises - and align with Trustpilot’s B2B value proposition, brand and messaging.
• Work closely with the Commercial teams by participating in call listening, internal Voice of the Customer (VoC) sessions, and customer interviews. Use these insights to refine collateral and ensure alignment with customer needs and expectations.
• Deliver initiatives to enhance conversion rates (CVR) and customer lifetime value (LTV) across the full customer lifecycle stages including a Sales and Customer Success enablement strategy.
• Craft audience-centric messaging that ensures consistency and alignment with positioning across all customer touch points
• Develop and operationalize a clear and consistent process for socializing new materials, sunsetting old, and working with Commercial champions to drive adoption.
• Stay on top of the competitive landscape and keep Commercial teams informed with up-to-date and digestible information
• Track and evaluate campaign and activity performance on an ongoing basis and suggest optimizations that improve results and scale successes.