Sales Development Representative

at  Holman

Holman is a global automotive leader that serves both commercial and consumer clients The Holman Way by always doing the right thing for our people, our customers, and the community since 1924. The Holman story began nearly a century ago as a single Ford dealership in New Jersey. Today, Holman, headquartered in Mount Laurel, New Jersey, is one of the largest family-owned automotive service organizations in North America with more than 6,500 employees across North America, the UK, and Germany.
Holman delivers a unique range of automotive-centric services including industry-leading fleet management and leasing; vehicle fabrication and upfitting; component manufacturing and productivity solutions; powertrain distribution and logistics services; commercial and personal insurance and risk management; and retail automotive sales as one of the largest privately owned dealership groups in the United States. Guided by its deeply rooted core values and principles, Holman is continuously Driving What’s Right.

• Follow-up on inbound marketing leads and identify qualified opportunities providing appropriate levels of information at the right time for interested prospects
• Be responsible for educating and developing prospects leading to hand-off to sales teams
• Leverage target prospects lists and penetrate key accounts
• Engage in various means of cold outreach into prospects generated by variety of sources including phone, email, marketing, and specific piece of content
• Identify key players, researching and obtaining business requirements, and communicating our value proposition to begin sales cycle
• Profile strategic accounts identifying key individuals, researching and obtaining business requirements and presenting solutions to start the sales cycle
• Set appointments for sales team when a lead reaches a qualified stage
• Nurture new marketing leads by educating and developing prospects until they are ready to speak with a field sales rep
• Drive attendance for webinars and live seminars, set meetings for conferences
• Collaborate with sales and marketing team members on strategic sales approach
• Ensure successful follow through of sales cycle by maintaining accurate activity and lead qualification information in CRM application
• Perform all other duties and special projects as assigned.