Sales Manager

at  Doman Building Materials Group Ltd

SUMMARY

Reporting to the General Manager, the Sales Manager is responsible for leading and developing a team of Account Managers. This role involves overseeing day-to-day activities, ensuring team performance aligns with sales targets, and fostering a collaborative culture. The Sales Manager will also engage in strategic sales planning and support key national accounts in Alberta, collaborating with regional offices to enhance initiatives and meet customer needs.

EXPERIENCE

• Minimum five years’ experience managing, leading, and coaching an outside business-to-business sales team in either the hard goods, wholesale, or CPG industries.

KNOWLEDGE, SKILLS, AND ABILITIES

• Strong ability to assess local market conditions and respond effectively.
• Proven skills in managing and coaching teams to achieve high performance.
• Demonstrated effectiveness in professional sales techniques with B2B customers and key accounts.
• Skilled in establishing internal and external relationships to identify and implement growth strategies.
• High level of self-discipline with strong time management and organizational skills.
• Practical experience in call management disciplines.
• Deep understanding of the sales cycle and the ability to execute strategies effectively.
• Excellent verbal and written communication skills, particularly for presentations to customer and business owners.
• Demonstrated proficiency in Excel, Word, PowerPoint, and CRM and ERP systems.

EDUCATION

• High school diploma is a minimum requirement.
• Formal sales training is required.
• Post- secondary education in business is preferred.

• Coach and manage Account Managers to meet monthly and annual sales targets using effective sales processes.
• Maintain high visibility with key accounts, fostering strong strategic relationships.
• Develop and implement short- and long-term strategic plans for the region to achieve sales goals, product profitability, and increase market share.
• Maintain positive relationships with key vendors, ensuring adequate market support.
• Cultivate relationships with key department supervisors and managers to enhance collaboration.
• Build and promote strong, long-lasting relationships with customers and suppliers.
• Promote effective use of CRM systems among account managers to optimize sales efforts.
• Develop strong collaborative relationships with the Inside Sales group to ensure alignment and support for established sales programs.
• Collaborate with corporate credit to assess risks associated with existing and prospective customers.
• Implement educational and technical training programs to enhance the skills and professionalism of the outside sales staff.