Senior Analytics Manager

at  GroupM

ABOUT MEDIA FUTURES GROUP:

The Media Futures Group (MFG) is a bespoke team within GroupM that delivers on our commitment to Google for a more strategic, creative and integrated media approach established to drive better business results.
The MFG team is made up of best in class digital, offline, and integrated media experts who work together to enhance media’s contribution to Google’s business. MFG is powered by Essence, MediaCom, and other constituent parts of GroupM around the world. The MFG team operates in a seamlessly integrated way across strategy, planning, investment, creative, business sciences and analytics, data and technology. The profile of people who work in MFG are world class, committed to establishing a new high water mark in the media industry.
MFG is committed to the growth of our people as a means to unleash the potential of Google’s business. We are invested in whole-person wellbeing, values and behaviors that reflect our mission and purpose, and providing the tools and systems needed to do the best work of your career. This is a team empowered by limitless possibilities.

About the role / Some of the things we’d like you to do:

• Lead the Analytics team and other stakeholders with analytics agendas impacting campaigns, measurement frameworks, and campaign optimization.
• Conduct thorough data analysis using various tools and software within MFG to provide insights and recommendations that align with client needs.
• Lead with internal stakeholders across disciplines and countries to understand client objectives, providing PoV and expertise in data and analytics while identifying opportunities for advanced analytics solutions.
• Formulate strategic recommendations with the team based on gathered insights, and support the delivery of reporting for clients.
• Continuously improve project performance and processes by collaborating with the team to develop new tools and solutions.About yourself / Requirements:
• Bachelor’s degree in a related quantitative field (e.g. Statistics, Business Analytics, Economics, Computer Science, etc.)
• 5-7 years of relevant work experience in data analysis; digital media experience desired
• Strong knowledge of measurement solutions and various data analysis tools and software (e.g., Excel, SQL, R, Python, Tableau).Non-Negotiation: Excel, SQL must & experiments measurement on experiment
• Is proficient in statistical principles and how they apply to tasks/work items.
• Excellent problem-solving skills and the ability to analyze complex data sets.
• Strong communication and interpersonal skills, with the ability to present data-driven insights to both technical and non-technical audiences.
• Ability to work independently and as part of a team, with strong collaboration skills.
• Demonstrated ability to manage multiple projects and prioritize tasks effectively.
• Passion for continuous learning and staying current with industry trends and best practices in analytics.

What you can expect from us:

• The MFG team is made up of the best-in-class integrated data and media experts from around the world. This convergence of expertise and excellence makes MFG the most progressive and exciting team in advertising and media. It’s important that we hire people whose values reflect those of our own: genuine, results-focused, daring and insightful. As an MFG employee, we promise you a workplace that invests in your career, cares for you and is fun and engaging. We believe these factors create a workplace where you can be yourself and do amazing work.

• Lead the Analytics team and other stakeholders with analytics agendas impacting campaigns, measurement frameworks, and campaign optimization.
• Conduct thorough data analysis using various tools and software within MFG to provide insights and recommendations that align with client needs.
• Lead with internal stakeholders across disciplines and countries to understand client objectives, providing PoV and expertise in data and analytics while identifying opportunities for advanced analytics solutions.
• Formulate strategic recommendations with the team based on gathered insights, and support the delivery of reporting for clients.
• Continuously improve project performance and processes by collaborating with the team to develop new tools and solutions.About yourself / Requirements:
• Bachelor’s degree in a related quantitative field (e.g. Statistics, Business Analytics, Economics, Computer Science, etc.)
• 5-7 years of relevant work experience in data analysis; digital media experience desired
• Strong knowledge of measurement solutions and various data analysis tools and software (e.g., Excel, SQL, R, Python, Tableau).Non-Negotiation: Excel, SQL must & experiments measurement on experiment
• Is proficient in statistical principles and how they apply to tasks/work items.
• Excellent problem-solving skills and the ability to analyze complex data sets.
• Strong communication and interpersonal skills, with the ability to present data-driven insights to both technical and non-technical audiences.
• Ability to work independently and as part of a team, with strong collaboration skills.
• Demonstrated ability to manage multiple projects and prioritize tasks effectively.
• Passion for continuous learning and staying current with industry trends and best practices in analytics