Senior Brand Manager

at  Beiersdorf Middle East FZCO Dubai

At Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment and society.
Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live a culture of inclusion, respect and trust that is strongly aligned with our values CARE, COURAGE, SIMPLICITY and TRUST. We embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.

• Long term growth of Beiersdorf Middle East through the continuous development of the brand portfolio in line with the overall company strategy and roadmap. Define and achieve specific net sales and market share objectives through the input/development and execution of the annual marketing plan.
• Identify market challenges, opportunities and right focus in terms of Consumer Marketing Objectives
• Input into the brand portfolio development and partner with the Global marketing Team
• Develop a strong local pipeline to deliver on Business Objectives set by the Marketing Manager
• Build in depth understanding of local consumers and shoppers to input into Consumer market strategy
• Contribution toward development of annual Consumer Marketing Plan and gain approval for Strategy with the Marketing Manager Communication Development
• Lead the adaption of global and regional communication assets for key innovations in the Consumer Marketing Space