Senior Brand Manager EA & CWA

at  Beiersdorf

JOB SUMMARY

Long term growth of Beiersdorf EA & CWA through the continuous development of the brand portfolio in line with the overall company strategy and roadmap. Key focus countries are: Kenya, Angola, Ivory Coast and Tanzania. With minimal support for the other countries in EA and CWA. Define and achieve specific net sales and market share objectives through the development and execution of the annual marketing plan.

• Minimum Qualification : Degree
• Experience Level : Senior level
• Experience Length : 6 years

REQUIREMENTS:

• University degree (Honours); Master’s degree an added advantage
• Minimum 6 years brand management experience in FMCG industry in Marketing, S&CM experience would be an added advantage
• Cross category working experienceHands on experience in digital marketing

SKILLS & ABILITIES

• Marketing skills including ATL and BTL development, research briefing & analysis, market analysis, consumer insight development, measurement and tracking of initiatives, claims, product & packaging development, concept development
• Excellent communication skills to manage diverse relationships both locally and internationally.
• Ability to identify patterns in data and develop action plans in response.
• Strong Project management skills
• Good team player and willing to collaborate & support others
• Strong presentation and communication skills, good influencing skills.
• Strong bias for action.
• Able to lead internally and externally.
• Strong stakeholder management skills.
• Good analytical and financial skills
• High Business acumen, P&L management, and budget management
• Strong Ownership mentality
• Attention to detail
• Takes responsibility and self-motivated
• Good understanding on strategic category development levers
• Results driven
  Location: Kenya