Senior Business Development Manager​ [all genders]

at  Product People

Product People provides Interim Product Management services for parental leaves or slow hiring. We do the unglamorous hands-on work of a Product Manager/Owner or Product Leader on an interim/fractional basis at ~100 different companies per year. We serve clients only via our in-house Product Managers who onboard fast, align teams, and deliver outcomes. Clients include Zalando, DeepL, Ecosia and the World Health Organization (WHO).

Scale Product People by acquiring new ideal/strategic clients for our interim product management services. Our existing clients are super happy with us. Your job is to bring new clients to try us out.

In this Senior position, you will be the owner of the Sales process and responsible for its end-to-end structure and organization. You will seek guidance and buy-in from with our Leadership Team to complete the following main tasks:

• Evolve our demand generation processes, and experiment with new approaches and strategies as we continue to scale and meet our growth targets;
• Identify and analyze target prospects based on market, firmographics, and product signals; create the strategy for lead generation to automate outreach, set up and continuously refine the strategy;
• Investigate both new and existing accounts while keeping on top of market trends, the state of the market competition, and technology advancements affecting client contact and communication channels, which can help us decide on our strategic priorities.
• Communicate to prospective clients a compelling narrative about what we do and deliver: what problem we solve, for whom, how, and why solving this problem matters in the first place;
• Track all leads in an organized, structured way in our internal tools, set and evolve related processes for lead tracking and follow-up;
• Set personal and company metrics for measuring the success of our sales efforts;
• Identify, propose and take ownership of initiatives that make us stronger as a team, help us deliver outstanding results for our clients faster, and optimize long-term profitability and growth;
• Meet or exceed monthly goals for qualification meetings and pipeline creation by meeting daily and monthly activity metrics.
• Shared the acquired knowledge with the team, train junior sales team members, identify and suggest ways of involving our PM experts in the sales process.
• What this role doesn’t entail: Setting up and reviewing contracts, Inside sales