Senior Campaign & Content Manager

at  v2food

INTRODUCTION:

About v2!
At V2 Food, we are dedicated to revolutionizing the food industry with our innovative plant-based and performance food solutions. Our flagship brand, v2food, encompasses a range of products designed to delight taste buds while promoting sustainability and accessibility. Additionally, we proudly offer the brands of MACROS and Soulara under the v2 umbrella, each committed to providing delicious and nutritious options for consumers.
Our team at v2 is driven by a passion for creating impactful products that resonate with consumers. With a focus on collaboration and creativity, we strive to maximize our online consumer reach and develop brands and products that make a difference. Together, we are working towards our mission of making delicious, sustainable food accessible to all, while contributing to a healthier planet.

DESCRIPTION:

Want to Hear More….
We are looking for another ingredient to add to our mix! Working closely with the Head of Marketing, the Senior Campaign & Content Manager will work closely with the marketing, digital and creative teams on rolling out all of our marketing communications plans. The role will manage all campaign plans and activations, creating compelling communication platforms and strategies based off the brand plans, organising and leading content shoots and writing compelling copy that tells our brand stories across all our brands.

• Manage a team of graphic designers and external agency networks to coordinate campaign efforts
• Ownership, development and oversight on all content produced across our 3 brands
• Develop communication strategies, platforms and key concept ideas based on internal briefs
• Own the entire campaign lifecycle, from ideation to execution
• Own all copywriting, ensuring the tone of voice is consistent
• Respond to market trends and opportunities
• Lead and coordinate content shoots
• Review, build and implement new content creation processes and explore the use of AI to accelerate our brands
  Yes, there is a lot to do, and this role will be incredibly satisfying.
  If you are looking for a career when you can make a difference, build brands that you are proud of, be supported in your career goals and ambitions, then this is the role for you!
  What We Are Looking For….
  As the demands at v2food change often in this dynamic environment, we’re looking for someone that first and foremost is highly adaptable and brings a tremendous amount of energy to the team.

Some specifics that we’d also like for you to bring to this opportunity include:

• Strong understanding of the digital marketing landscape, and demonstrated experience in brand and performance marketing
• Knowledge and experience across paid, owned and earned integrated marketing strategies
• Demonstrated experience leading and inspiring teams
• Demonstrated experience in analysing campaign results and applying insights to future work
• Experience in using tools including Asana, Shopify, Recharge.

We are looking for a candidate with the ambition to grow along with this exciting role and build the business to leave a lasting legacy.
What We Can Offer You?

The sky is the limit in our progressive & supportive environment - yes, really. Your drive and ambition means you’ll grow quickly into various career options as v2food grows. v2food is a place where you can make your mark!

• Competitive salary, plus Employee Share Option Plan
• Employee Assistance Program for you and your immediate family
• Career development & progression opportunities
• Generous parental leave policy
• Free MACROS and Soulara meals when you work in the office

Come and join the v2food team?
The v2food team is excited about this career defining opportunity and meeting the person who is going to bring it to life.
If you are interested in joining our fun and dedicated team, we look forward to hearing from you and reading your application.
Closing Date: 2 February 2025 (may close sooner dependent on applications received)
Please Note: The successful candidate will be required to undergo a National Criminal Record Check. They may also be required to undergo a full pre-employment medical check (including drug & alcohol test) and provide evidence of full COVID-19 vaccination as per the Public Health Orders.
At this time we can only accept applications from candidates who have eligibility and right to work in Australia.
v2food is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, colour, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by state or federal laws.
In submitting your application, you are agreeing to your personal information being stored by v2food for the purposes of recruitment and selection. If your application is unsuccessful, v2food may retain your information and may contact you if a suitable opportunity arises in the future. Please advise us if you do not wish to have your information kept on file