Senior Data Analyst (Forecast Lead)

at  Kencko

kencko is seeking a freelance or full-time Senior Data Analyst (Forecast Lead) to join our Business Intelligence team.
Location Portugal, remote

EXPERIENCE YOU BRING

• 3+ years experience as a Data Analyst, preferably in an FMCG or retail/D2C environment.
• Proven experience with Python for data analysis, including building and refining machine learning models.
• Strong skills in DBT and SQL, with an understanding of best practices for data modelling and transformation.
• Proficiency in Google Sheets for data analysis and presentation.
• Experience using AI tools and large language models to drive your own productivity and efficiency.
• Excellent communication skills: capable of presenting complex information in a clear and concise manner to both technical and non-technical stakeholders.
• Strong attention to detail, with a passion for leveraging data to solve complex business problems.

Reporting to the Director of Business Intelligence, you will:

• Collaborate with internal stakeholders, including P&L owners, operations, and finance, to produce accurate and actionable item-level sales forecasts.
• Develop and maintain manual, assumptions based forecasting models as well as utilising machine learning techniques to predict retail and D2C sales.
• Use DBT and SQL to extract, transform, and analyse data from multiple sources, ensuring accuracy and consistency across forecasting efforts.
• Drive efficiencies by using AI/LLMs to automate processes and improve the productivity of forecasting models.
• Present and communicate forecast results to key stakeholders, providing insight into trends, risks, and opportunities.
• Maintain and update advanced Google Sheets to support key operational needs and manage inventory requirements.
• Develop deep insights into customer purchasing behaviours, drawing on experience in the FMCG sector to interpret data.
• Evaluate and monitor forecast accuracy, providing regular updates and implementing improvements as needed.
• Develop and refine the forecasting roadmap, adapting it as the company grows and evolves.