Senior Designer

at  Nationwide

Our website and Digital Brochureware on our App and Internet Bank are some of the most important entry points to our brand – they have a critical role to play in engaging our customers, explaining why we are different to the high street banks, driving people to our key services such as mobile and internet banking, aiding them to consider and apply to our range of products and providing help and support.
The teams within Digital Platforms and SEO are focused on continually improving these experiences for our customers through both transformation and optimisation activity, trying to attract more people to our website (both new and existing customers) and encouraging more of them to complete more interactions online with us. For us to do this, the experiences that we design for our customers are critical.
We’re looking for a highly motivated and experienced digital design lead with a strong background in product design – bringing the world of User Experience and User Interface Design together into one role. We expect you to be stronger in one of these disciplines than the other, but with enough expertise to be able to both within the squad that you’re working within.
Your work will be varied, sometimes you’ll be re-designing an entire journey, thinking about the information architecture, interaction, and visual design at a conceptual level. Other times, you might be optimising an existing component of a page to drive increased understanding, engagement, or conversion.
You’ll be embedded into one of our squads working alongside other disciples that have a common set of goals and objectives delivering both commercial and customer value in equal measure.
We’re currently going through a period of exciting change within the Digital Platforms and SEO team, creating a new digital strategy, balanced scorecard, and way of working within our Customer, Brand and Engagement division. You’ll be working with a wide variety of stakeholders to ensure that our work delivers business value, but does so in a way that balances our regulatory requirements, propositions, commercial and consumer benefits.
At Nationwide we offer hybrid working wherever possible. More rewarding relationships are supported through our hybrid approach, bringing colleagues together across our UK wide estate, whilst also supporting generous access to home working. We value our time in the office to solve problems, to learn, and to feel connected.
For this job you’ll spend at least two days per week, or if part time you’ll spend 40% of your working time, based at either our London, Swindon or Bournemouth office. If your application is successful, your hiring manager will provide further details on how this works. You can also find out more about our approach to hybrid working here.
If we receive a high volume of relevant applications, we may close the advert earlier than the advertised date, so please apply as soon as you can.

ABOUT YOU

As a minimum you’ll have:

• Proven experience of working within a digital experience design team in a large complex organisation.
• Expert experience of working with different design tools, such as Figma, Sketch, Axure.
• Experience of working with design systems and design thinking.
• Proven experience of using data, insight and research to provide rationale for your design choices and decisions.
• A real passion for design, showing how you keep up with trends and changes in the industry.
• Experience in working through the entire experience design lifecycle from discovery through to delivery and optimisation.
• Experience in working in a data driven and commercial environment.
• Experience of delivery in Agile and Waterfall methodologies.

Our Customer First behaviours are all about putting customers and members at the heart of how we work together. You can strengthen your application by showing the behaviours that resonate with you, and how you might have already demonstrated these.

• Say it straight - This is about being honest and direct with good intent and saying what needs to be said in the room. It’s also about being clear, precise, and using language that we and, importantly, our customers and members can understand.
• Push for better - This is about aiming high and constantly looking for better in how we work together and serve our customers and members.
• Get it done - This is about prioritising what will have the greatest impact, being decisive and taking accountability for delivering on the end-to-end outcome.

We know applying for jobs can sometimes feel like you’re sending an application into a black hole. We review each application individually. So, it’s a good idea to call out your most relevant experience on your application to give yourself the best chance.

In this role, you’ll be working within the Digital Experience team within Digital Platforms and SEO. You’ll be responsible for all design activity within one of our squads, leading on UX and UI activity. This includes:

• Helping Digital Trading and Optimisation and Digital Capability managers to form requirements by creating concepts and visual ideas that can be shared with stakeholders.
• Ensuring that you understand the user needs and purpose of the page or journey that you’re designing, working with performance analysts, requirements managers, insight managers and researchers.
• Owning the interaction, visual and experiential design process for the pages and journeys that your squad are responsible for – ensuring that they perform against our scorecard objectives.
• Work closely with Content Designers to bring the digital customer experience to life.