Senior Digital Campaigns Manager

at  News UK

Senior Digital Campaigns Manager
Location:
London
Department:
Marketing
Salary Details:
Not Specified
Advertising End Date:
24 Feb 2025
Job Description
Your team: Be part of a team and brand going through exciting transformation. Sun Publishing sits within the Sun Business Unit at News UK. It is responsible for the sales, operations and commercial product strategy and partnerships for The Sun media brand and its platforms. The Sun Publishing Sales team is dynamic working, in a multi-disciplined way to create compelling advertising solutions that drive revenue for our business and results for our clients.
Your role: Focused on planning, developing, implementing, and managing top-of-the-funnel digital marketing campaigns and initiatives for The Sun. This role emphasises driving awareness and consideration of our promotions, products, and brand through innovative and impactful strategies. Hands-on experience with platforms such as Meta is essential. Collaborating with The Sun’s Head of Digital Marketing, this role covers all areas of digital marketing, from audience targeting and creative strategy to managing agencies.
Day to day you will:
+ Managing and optimising digital campaign strategies across all Sun campaigns, collaborating with wider marketing teams to ensure audience and creative consistency.
+ Setting the standard for customer-first thinking when planning and activating digital initiatives across The Sun.
+ Lead briefing and approval process for digital creatives with Pulse, ensuring campaign consistency and brand guidelines are adhered to at all times.
+ Developing and maintaining professional relationships with MSix, Pulse, wider marketing stakeholders, optimising ways of working and driving collaboration.
+ Enhancing digital tracking and reporting capabilities through building relationships and collaborating with Insights, Data and third party suppliers to optimise campaigns and drive digital effectiveness.
+ Supporting The Sun’sHead of Digital Marketing to develop the function, enhancing use of tools, technology and agencies to drive digital engagement and/or value from Sun users.
+ Developing a deep understanding of The Sun products and propositions as well as digital audiences, customer engagement and user experience.
+ Bring innovation to digital marketing: keep informed on platform and industry trends and share any new developments or opportunities with the wider team, trialling relevant ones for the brand.
+ Champion the adoption of digital and technology within the organisation. Driving change to deliver market-leading digital campaigns.
What we’re looking for from you:
+ Extensive marketing experience, accomplished in creative development of major marketing campaigns, the detailed execution of those campaigns and leading a multi million pound media budget.
+ Digital first thinker – best in class experience of both digital media channels and digital creative executions, this will be first hand.
+ Unflappable under pressure, ability to multitask and relentless in pursuing success.
+ Fully creative mindset – we thrive on new ideas and have the ability to make them happen the same day,
+ Passionate about The Sun brand and can demonstrate an understanding of The Sun brand, both print and digital.
We are News UK: One of the leading media businesses in the UK and Ireland. Our newsbrands include The Times, The Sunday Times, The Sun, The Sun on Sunday and The TLS. Our national broadcast brands include talkSPORT, Times Radio, TalkTV and Virgin Radio UK, and we have market-leading local radio stations across Ireland. Our world-famous brands provide news, analysis, opinion and entertainment to almost 40 million people each month. Spanning print and pixel, audio and video, events and experiences, our multiplatform brands are home to a plurality of opinion, representing the diverse communities we serve. News UK is wholly owned by News Corp.
Life at News: At News UK our people are our heartbeat – they are the driving force behind our brands and we want to enable people to thrive. Some of us work flexibly, in many different ways. We encourage you to talk to us about the flexibility you would like. Many of us work in a hybrid way between one of the News UK & Ireland offices and remotely.
We championdiversity and inclusion (https://www.news.co.uk/diversity-and-inclusion-at-news-uk/) , we strive to maximise and encourage every individual’s potential and ensure everyone feels valued. We support this through our Diversity Board, D&I strategy & training, creating more diverse content and our intern and apprenticeship programmes. We also have 11 employee-led networks.
We take pride in looking after our amazing talent at News UK supporting the Health and Wellbeing of our staff. Some of what we offer includes:
+ A generous pension scheme with employer contributions of up to 5%;
+ 25 days holiday and up to 4 volunteering days per year;
+ Maternity leave up to 18 weeks full basic salary & paternity leave up to 2 weeks;
+ Wide range of training available, plus full LinkedIn Learning access.
+ Private medical insurance covering pre-existing conditions
+ Discounted gym memberships, ClassPass at Home, weekly virtual HIIT, yoga and run club classes
+ ‘Bikes for Work’ scheme
+ Access to wellbeing benefits such as physio/massage and counselling
We want to ensure that everyone we meet has the opportunity to perform to their best when interviewing. Please let us know, at any stage, whether you require any reasonable adjustments during the recruitment process, and we will do our best to accommodate.
News UK is an official partner of the Journalism Diversity Fund, founder of the Journalism and Disability Forum, and proud member of the Valuable 500. At News UK, we will continue to promote an inclusive and diverse workplace, to help people with visible and non visible disabilities create careers in media and aim to make our content accessible to all

Please refer the Job description for details