Senior Digital Marketing Director

at  DocJuris

DocJuris is looking for an experienced Senior Digital Marketing Director. DocJuris is an AI platform that delivers joy to legal, procurement, and sales teams by cutting contract cycle times and increasing consistency.
We provide all our team members with a flexible remote-first work environment while being part of a diverse and empathetic team.
If you’re a top-tier marketing professional with B2B SaaS experience and a proven track record of accelerating growth, DocJuris is the place for you.
NOTE: Pre-interview candidates will be required to complete a marketing strategy exercise to be considered for an interview. In the 2nd round interview, you will be required to present a marketing plan for a SaaS product and walk us through your strategy. 1-2 references will be required after the 2nd round interview.

• Manage PPC/SEO Agency: Ensure the agency delivers optimal results and maximizes our investment.
• SEO, PPC, and Technical Setup Experience: Understand the ins and outs of SEO and PPC, and how technical systems need to be implemented for success.
• Cold Email Marketing: Develop and oversee cold email campaigns in coordination with sales operations to generate new leads.
• Product Marketing: Oversee the creation and maintenance of website content, ensuring design and copy effectively showcase our features and capabilities.
• Social Media Management: Develop and implement social media strategies to increase brand awareness and engagement.
• Team Management: Lead and mentor the marketing coordinator and copywriter, aligning them with marketing objectives.
• Reporting: Provide regular reports on marketing performance and ROI to executive leadership.
• Continuous Improvement: Stay up-to-date with industry trends and best practices to continuously enhance marketing efforts.
• CRM Management: Ensure marketing data is accurately captured and integrated with Salesforce CRM.
• Content Strategy: Oversee the development of press releases, blogs, and other content initiatives.