Senior E-Commerce Manager (12-momth Fixed-Term Contract)

at  Disney

REQUIRED QUALIFICATIONS & SKILLS

• Proven experience of delivering results with key e-commerce retail accounts at senior manager level
• Expert level of understanding of the digital ecosystem, web analytics and usability at a regional/local level, as appropriate
• Proven experience of managing stakeholders within an omni-channel, matrix organisation, with an understanding of current third party e-commerce operations, commercialisation and process delivery
• Proven experience of working in branded consumer environments (retail/supplier) with an understanding of digital performance marketing and brand management
• Significant experience working with global key retailer accounts
• Strong background of developing the performance of a team
• Proven experience of building effective senior level relationships, leading and managing change and collaboration across departments to achieve financial targets and joint goals

ABOUT THE ROLE & TEAM

This is an exciting opportunity for the prospective Senior E-commerce Manager, working across Disney EMEA, to develop joint business plans with priority licensees and product partners, cross-category, driving long term growth, in addition to identifying new whitespace product opportunities and direct product opportunities.
The Senior E-commerce Manager will be developing strategic retail account framework for the third party e-commerce businesses, identifying opportunities with third party platforms/retailers and key accounts pan- EMEA.
This role a Fixed-Term Contract for 12 months, covering Parental Leave, based in our London office in Hammersmith, 4 days a week

WHAT YOU WILL YOU DO

• Responsible for developing the CPGP third party e-commerce retail account strategy in line with the overall CPGP retail strategy. Engage relevant teams in this strategy and translate it into KPI driven, measurable objectives
• Present the third party e-commerce retail account strategy to key stakeholders, external and internal, and gain their support and buy-in, aligning on agreed objectives and targets
• Responsible for driving strategy development and long-term growth of an identified priority pan EMEA third party e-commerce retailer, working closely with licensees, category, franchise, marketing, and local retail teams
• Support key retail accounts in delivering rapid growth plans with priority licensees, creating joint plans which encompass retail and marketing strategies, in conjunction with overall category teams objectives
• Responsible for improving licensed product listings on retail platforms, driving widest selection opportunity and explore unique selling point (USP) and exclusive opportunities
• As part of strategy formulation, ensure anticipated priority retail account opportunities are fully scoped and reviewed with long-term commerciality in mind, adopting an initiate/grow approach
• Review and seek to improve current key retail account ways of working, inclusive of expected minimum e-commerce standards, tools, communication methods, data capture, KPI setting, and partnership approaches, seeking scalable efficiencies
• Responsible for leading the innovation and improvement of licensee and product digital shelf standards across key third party e-commerce retail accounts, with set KPIs established, effective measurement and communication methods, enhancing brand output
• Work closely with EMEA e-commerce marketing team to improve performance marketing deliverables, including feeding into performance marketing strategy development, licensee marketing and third-party support requirements, as needed
• Build and maintain strong relationships with global teams, ensuring that EMEA represents global best practice in e-commerce, facilitated through developing new joint processes and commercial thinking, new category and product opportunities, and new marketing innovations
• Align closely with category and franchise teams to implement compelling third party e-commerce retail programs, adopting a 365 approach where viable, aiming to constantly boost always on presence and performance output
• Commitment to focus on consistently improving e-commerce skillset and understanding of macro-e-commerce environment trends