Senior Influencer Manager \u007C Gestionnaire de campagne d'influenceurs·eu

at  Behaviour Interactive

Are you ready to dive into the world of cutting-edge video game development? Headquartered in Montreal, Behaviour Interactive is at the forefront of the gaming industry, crafting unforgettable experiences across PC, console, and mobile platforms. We’re a dynamic, independent studio of over 1200 passionate employees, with studios in Toronto (Behaviour Toronto), Rotterdam (Behaviour Rotterdam) and in the UK (Behaviour UK–North & South). Our day to day revolves around two core business focuses: Services and Original Games. Our Services team collaborates with gaming and entertainment giants like Disney, Sony, Activision, and Nintendo, delivering exceptional work-for-hire development and pioneering immersive location-based entertainment (LBE). Meanwhile, our Original Games unit pushes our creative limits, with our signature IPs, including the iconic Dead by Daylight. Join us and be a part of the future of interactive entertainment!
At Behaviour Interactive, we believe in giving everyone a fair shot. We embrace a diverse and creative environment where everyone is celebrated. We value folks of all ages, sex, ethnicity, colour, ethnic or national origin, religion, sexual orientation, gender identity, civil status, disability, or any other protected characteristics as per applicable law.
The Senior Influencer Manager is responsible for building and supporting great relationships with content creators and on devising creative influencer campaigns. They are directly involved in developing and nurturing our Fog Whisperer program. This person is an exceptional communicator and strategic thinker, passionate about creating, engaging content and communication plans. They should have a solid understanding of gaming’s Influencer space across Twitch, YouTubeand Tik Tok, and of top influencers within those spaces. This person will partner closelywith the Community, Brandand MarketingCommunications teams to create great opportunities for our existing partners and upcoming influencers in the space.

• Build creative influencer campaign strategies to support key marketing beats;
• Identify and drive opportunities to improve our Fog Whisperer Program;
• Closely track and analyse key results to learn from successes and failures and build plans to adapt based on those learnings;
• Drive conversation and engage with Fog Whisperers and organic influencers across a variety of channels (ex. Discord, Twitch, etc.);
• Keep an eye on upcoming trends in the Influencer space;
• Identify potential new partners for our program;
• Collaborate with partner teams to execute on bigger brand initiatives;
• Create regular reports on Fog Whisperer feedback & activityas well as general Dead by Daylight creator activity;
• Develop and pitch content creator campaigns to engage our influencers.