Senior Manager, Business Intelligence

at  Assembly

We are Assembly, a leading global omnichannel media agency that merges data, talent, and technology to catalyze growth for the world’s most esteemed brands. Our holistic approach weaves together compelling brand narratives with a comprehensive suite of global media capabilities, driving performance and fostering significant business expansion. Our initiatives are powered by STAGE, our proprietary operating system, and executed by a dedicated global team of over 2,300 professionals across 35 offices worldwide. Committed to purposeful action, we lead the way in social and environmental impact within the agency realm. As a proud member of Stagwell, the challenger network designed to revolutionize marketing, Assembly continues to set new standards of excellence.
ICYMI: Assembly was named Campaign US 2024 Media Agency of the Year, and our North America CEO, Valerie Davis, was recognized as Adweek’s Media All-Stars Executive of the Year. Our innovative work has also earned prestigious accolades, including The Webby Awards, Effies, and Cannes Lions.
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Assembly is looking for a Senior Manager, Business Intelligence. This person will support the design, development and deployment of custom reporting and data visualization solutions that drive marketing intelligence insights for leading brands from across the Travel, Retail, CPG and B2B verticals. You will support a data-driven consultancy team leveraging data science, automation, and visualizations to identify metrics-based strategies for driving media efficiencies and effectiveness. The role requires a combination of technical, creative, and problem-solving skills.

REQUIREMENTS:

• 4+ years with digital marketing analytics in a client-side or agency-side environment with experience leveraging analytic platforms to measure and deliver performance-reporting insights
• Deep experience with Tableau, Datorama or Power BI with aptitude and desire to develop expertise across different Data Visualization platforms
• Advanced SQL skills are required, experience with programming languages such as R and/or Python is a plus
• Confidence to present data visualizations and analyses to internal and external stakeholders and field emergent questions in consultative manner using relatable terminology over jargon.
• Familiarity with digital platform landscape, tracking methodologies and outputs for Google Marketing Platform, Facebook, Trade Desk and similar
• Ability to balance multiple priorities and meet project deadlines
• Strong MS Excel, PowerPoint skills
• Excellent oral and written communication skills

• Support the design, development and management of custom reporting and data visualization solutions for clients.
• Work closely with internal teams and clients to gather requirements for internal and external stakeholder measurement needs related to digital media (SEM, Paid Social, Programmatic, CTV, etc.)
• Lead development of automated data visualization (e.g., Tableau, Datorama, GDS) to empower stakeholders with insights and performance metrics on-demand.
• Join client calls and emails to manage Analytics engagement for clients.
• Generate reports, documentation, and insights as part of the analysis process. Support the analysis of performance marketing campaigns including lifts analysis and ROI efficiencies.
• Support quality control procedures for analysis, reporting and data visualization for accuracy.
• Other duties as assigned