INTERESTED IN USING YOUR E-COMMERCE MARKETING EXPERTISE TO ELEVATE THE GLOBAL LEGO ECOM SHOPPER EXPERIENCE?

The only constant in life is change, especially in a digital world! If you are curious to keep learning, focused on delivering excellent online shopper experiences, and brave enough to make decisions that might not always be “magnificent”, then this is the right opportunity for you!

DO YOU HAVE WHAT IT TAKES?

The ideal candidate has a broad experience in e-commerce marketing, bridging strategic planning and operational campaign execution. To succeed in this role we are looking for someone who can demonstrate:

• In depth knowledge of e-commerce shopper journey centric E2E campaign development and activation, preferably from a leading e-retailer and/or eCom agency
• Knowledge of e-Com marketing tactics, tech and performance data management incl. PPC, SEO, Social, Content Marketing and e-merchandising
• Proven track record of indirectly managing regional/local operational partners as part of a global matrix organization or project/agency team
• Strong communication & interpersonal skills, having the ability to influence diverse stakeholder audiences effectively
• Analytical with the ability to translate insights into business opportunities and cases for change

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Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you’re interested in this role we encourage you to apply as soon as possible.

CORE RESPONSIBILITIES

• Elevate eCom marketing tactics into global campaigns and contribute to the global LEGO shopper marketing activation calendar establishment.
• Provide eCom insights and expertise for global shopper campaign briefs and influence the development of effective digital marketing strategies.
• Own the global eCom shopper campaign content framework and collaborate with partners to enhance content performance.
• Facilitate global-local collaboration, using campaign performance reviews and shopper insights to innovate and guide eCommerce content production.
• Establish integrated campaign content production guardrails for D2C & B2B

The ideal candidate has a broad experience in e-commerce marketing, bridging strategic planning and operational campaign execution. To succeed in this role we are looking for someone who can demonstrate:

• In depth knowledge of e-commerce shopper journey centric E2E campaign development and activation, preferably from a leading e-retailer and/or eCom agency
• Knowledge of e-Com marketing tactics, tech and performance data management incl. PPC, SEO, Social, Content Marketing and e-merchandising
• Proven track record of indirectly managing regional/local operational partners as part of a global matrix organization or project/agency team
• Strong communication & interpersonal skills, having the ability to influence diverse stakeholder audiences effectively
• Analytical with the ability to translate insights into business opportunities and cases for chang