Senior Manager, Global Campaigns & Content, Garnier DMI Hair Care

at  LOreal

WHO WE ARE

At the heart of our company lies a dedication to innovation and progress. In all markets where we operate, we’re committed to fostering excellence, empowering talented individuals, and leading the way in various industries.
Join L’Oréal: As the world’s #1 beauty company, with a presence in over 150 markets, we are embarking on a transformative journey that embraces sustainability, digital innovation, and societal progress. We are dedicated to shaping the future of beauty by harnessing the power of technology, data, and science to tackle global challenges while staying true to our social and environmental commitments.

We’re proud to have earned recognition as industry leaders in:

• Most Innovative Companies - Fast Company, 2023
• Top 5 - Most Attractive Companies Worldwide Among Business Students - Universum, 2023
• Top 25 World’s Best Companies - TIME, 2023
• Top Companies for Executive Women - Seamount, 2023
• Best Place to Work for Disability Inclusion - Disability Equal Index, 2023

With 86,000 dedicated employees spread across 150 countries, L’Oréal leads the global beauty industry and pioneers’ beauty technology. Our portfolio comprises 36 international brands grouped into four divisions. For over a century, we’ve been committed to making beauty accessible to all, and our goal is to reach another billion consumers worldwide through innovation.
Now, it’s your moment to shine. If you are experienced, embrace challenges, value continuous learning, and want to create a positive impact, we invite you to join our diverse teams. Whether you’re an industry veteran or a seasoned professional, we are always on the lookout for exceptional talents to contribute to our mission.
In the L’Oréal Consumers Products Division, our mission is to democratize the best of beauty, which means bringing beauty to all. And for us, beauty must be sustainable. The Consumer Product Divisions holds the world’s #1 beauty brand with L’Oréal Paris, the #1 makeup brand with Maybelline New York, the #1 natural brand with Garnier, and NYX Professional Makeup. The CPD division is L’Oréal groups largest division made up of 30k employees worldwide.

REQUIREMENTS

• 5+ years of experience in campaign management, content development, agency management or a related field
• Proven track record of developing and executing successful digital-first campaigns within the US market.
• Strong understanding of the US digital and social media landscape, with a particular focus on emerging platforms and content trends.
• Experience working with creative agencies and managing external partners.
• Excellent communication, presentation, and interpersonal skills.
• Strong analytical and problem-solving abilities.
• Passion for the beauty industry, and a deep understanding of the Garnier brand.
• Demonstrated L’Oréal Competencies: Leadership, Entrepreneurial Management, Achiever, and Innovator
• PC Proficiency (Microsoft Suite)
• Professional and energetic with a positive attitude

WE ARE COMMITTED AND ENGAGED

Don’t meet every single requirement? At L’Oréal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you’re excited about this role but your past experience doesn’t align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!
We are an Equal Opportunity Employer and take pride in a diverse environment. We would love to find out more about you as a candidate and do not discriminate in recruitment, hiring, training, promotion, or other employment practices for reasons of race, color, religion, gender, sexual orientation, national origin, age, marital or veteran status, medical condition or disability, or any other legally protected status.
If you are a qualified individual with a disability or a disabled veteran and need a reasonable accommodation during the application or hiring process, please contact USApplicationAccommodation@support.lorealusa.com. If you need assistance to accommodate a disability, you may request an accommodation at any time.
All of your information will be kept confidential, to the maximum extent permitted by law, according to EEO guidelines.

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• Lead with a US-First Mindset: Act as the US market expert, infusing all campaign development with culturally relevant insights, trends, and a deep understanding of the US social media ecosystem, particularly platforms like TikTok.
• Global Campaign Development and Adaptation: Lead the strategic development of engaging campaign content for Fructis and Whole Blends, ensuring alignment with global brand equity while tailoring messaging and creative to resonate with the US market.
• Agency Partnership: Serve as the primary liaison with our global advertising agency, providing clear briefs, delivering constructive feedback, and ensuring timely campaign execution. Additionally, collaborate with local markets and their agencies to identify opportunities to integrate local activation into the larger global strategy.
• Trendspotting and Innovation: Stay ahead of the curve on emerging platforms, content trends, and best practices within the beauty industry, continuously exploring innovative ways to elevate our campaigns.
• Collaboration & Integration: Foster seamless collaboration with cross-functional teams to ensure campaign consistency and integration across online and offline channels.
• Resource Optimization: Identify opportunities to maximize budget and resource allocation by analyzing asset utilization across markets and optimizing for future campaigns.
• Market Support: provide local market with comprehensive campaign toolkits and assets as well as best practices.