Senior Manager, Incubator - Global

at  Deciem

New York, New York, USA -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate31 Jan, 2025USD 97000 Annual02 Nov, 2024N/ACommunication Skills,Cpg,Beauty IndustryNoNo
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Description:

WHAT ON EARTH IS DECIEM?

Known as “The Abnormal Beauty Company”, DECIEM is the parent company of The Ordinary, NIOD, and other beauty brands & is an industry disruptor with a science first approach to innovation. DECIEM was Co-Founded in 2013 by the late Brandon Truaxe, a visionary who set out to change the beauty industry through authenticity and transparency. He developed DECIEM to be a happy family (of people and beauty brands), rooted in kindness, creativity, diversity, and respect, alongside Co-Founder and CEO, Nicola Kilner.
We are growing rapidly and we’re looking for someone who shares this vision and wants to grow with us!

WHAT WE’RE LOOKING FOR

We are looking for a seasoned brand builder who is passionate about supporting the growth of new DECIEM brands as part of our re-ignited Incubator. Reporting into the global Senior Director of New Ventures for DECIEM, this individual will be comfortable managing end-to-end global brand and product launches, 360 brand strategy and campaigns, community building and management, while also developing DECIEM’s Incubator program into a powerhouse of innovation and inspiration.
The ideal candidate will have previous work experience in start-up and scale-up corporations, knowing how to drive smaller teams and projects with agility and speed while navigating complex corporate processes and teams when required. They will possess a strong passion for incubation, creativity, doing things differently, and operating as a self-starter.
This is a hybrid role based out of our New York office.
The salary range for this role is $97,000 - $120,000 depending on experience and qualifications.

SKILLS AND QUALIFICATIONS NEEDED TO GET THE JOB DONE

  • 6+ years experience in a brand management or equivalent role is essential, ideally with a global brand in beauty or CPG
  • Exceptional written and verbal communication skills, with the ability to craft compelling narratives and adapt tone to fit different audiences and channels
  • Entrepreneurial mindset with a proactive approach to problem-solving and a passion for innovation in the beauty industry
  • Proven delivery of successfully integrated, omnichannel brand campaigns is essential. Ability to write a strategically-sound campaign brief from a blank page
  • Confident public speaker and presenter of ideas in both large and small, casual and formal settings

Responsibilities:

  • In partnership with the Senior Director of New Ventures, own the Incubator go-to-market plans to bring to life new brands, products, concepts and activities to support the DECIEM Incubator
  • Lead creative brand development in partnership with the Global Art Director, managing the development of creative assets including proofreading and copy editing a range of assets to uphold a consistent tone of voice, including video scripts and campaign copy for both brands
  • Own the management of the Incubator brand calendars, building out key moments by channel and developing content + materials to support each moment
  • Build and present strong briefs to creative and downstream teams, grounded in a seasoned understanding of 360 stakeholders + business objectives
  • Think innovatively and strategically, unafraid to upend a typical campaign architecture to create campaigns that will bring brand moments to life
  • Oversee the Press, Media & Creator program, managing the micro, macro and major influencer communities, continually vetting contacts, fostering key relationships and growing databases as the lead for the DECIEM Incubator
  • Manage the creator strategy and operations of the @loopha TikTokShop business
  • Partner with regional teams as the global lead across Incubator on key brand moments throughout the year to drive buzz and engagement globally
  • Build and manage a robust 360 consumer-first brand strategy with touchpoints in and offline (OOH, pop-ups, consumer events, etc.)
  • Ideate, concept and execute creative ideas, social campaigns and influencer programs to build brand excitement


REQUIREMENT SUMMARY

Min:N/AMax:5.0 year(s)

Marketing/Advertising/Sales

Marketing / Advertising / MR / PR

Sales

Graduate

Proficient

1

New York, NY, USA