Senior Manager, Marketing - French Fluency

at  Samsara

WHO WE ARE

Samsara (NYSE: IOT) is the pioneer of the Connected Operations™ Cloud, which is a platform that enables organizations that depend on physical operations to harness Internet of Things (IoT) data to develop actionable insights and improve their operations. At Samsara, we are helping improve the safety, efficiency and sustainability of the physical operations that power our global economy. Representing more than 40% of global GDP, these industries are the infrastructure of our planet, including agriculture, construction, field services, transportation, and manufacturing — and we are excited to help digitally transform their operations at scale.
Working at Samsara means you’ll help define the future of physical operations and be on a team that’s shaping an exciting array of product solutions, including Video-Based Safety, Vehicle Telematics, Apps and Driver Workflows, Equipment Monitoring, and Site Visibility. As part of a recently public company, you’ll have the autonomy and support to make an impact as we build for the long term.

FLEXIBLE WORKING

At Samsara, we embrace a flexible working model that caters to the diverse needs of our teams. Our offices are open for those who prefer to work in-person and we also support remote work where it aligns with our operational requirements. For certain positions, being close to one of our offices or within a specific geographic area is important to facilitate collaboration, access to resources, or alignment with our service regions. In these cases, the job description will clearly indicate any working location requirements. Our goal is to ensure that all members of our team can contribute effectively, whether they are working on-site, in a hybrid model, or fully remotely. All offers of employment are contingent upon an individual’s ability to secure and maintain the legal right to work at the company and in the specified work location, if applicable.

ABOUT THE ROLE:

The Senior Marketing Manager, France will be a data-driven, hands-on marketer that is accountable for achieving the France marketing pipeline impact goals. You will partner closely with local sales stakeholders to build a full funnel plan that supports the business and you will orchestrate across EMEA and global marketing teams to deliver the plan.

IN THIS ROLE, YOU WILL:

• Build and own the France Marketing plan spanning several channels including digital acquisition and events.
• Partner with the global Growth Team and EMEA Scale Marketing team to ensure the successful delivery of the plan.
• Define the 3rd party event strategy and program manage the end to end event experiences.
• Be responsible for the delivery of the full funnel of marketing activities in order to nurture the growing French market.
• Lead and implement demand generation marketing campaigns that resonate with internal and external audiences including webinars, content creation and content syndication, website improvements, email nurture programs plus events.
• Be the marketing business partner to France sales stakeholders engaging with them as one team with shared goals.
• Lead local customer partnerships to build a pipeline of customer case studies showcasing the value of Samsara across various industries with quantifiable metrics
• Develop insights based on market research, competitive analysis, campaign effectiveness, and industry trends and translate those insights into actionable recommendations that promote business objectives and drive tangible results.
• Champion, role model, and embed Samsara’s cultural principles (obsess over the customer, build for the long term, growth mindset) as we scale globally and across new offices

MINIMUM REQUIREMENTS FOR THE ROLE:

• Significant experience in marketing in a B2B technology environment
• Analytical and data driven to measure the effectiveness of marketing programs
• Strong project management skills, ability to handle projects end-to-end
• End to end event management experience including tradeshow execution
• Attention to detail and a commitment to exceptional work are part of your personal philosophy
• Marketing automation/operations expertise is preferred
• Excellent communication and storytelling (written, verbal, and visual)
• Location: Remote with requirement to travel to events around France
• SaaS / cloud platform company experience