Senior Market Development Specialist

at  Medtronic

Milano, Lombardia, Italy -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate25 Oct, 2024Not Specified27 Jul, 20245 year(s) or aboveGood communication skillsNoNo
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Description:

At Medtronic you can begin a life-long career of exploration and innovation, while helping champion healthcare access and equity for all. You’ll lead with purpose, breaking down barriers to innovation in a more connected, compassionate world.
A Day in the Life
Are you a passionate marketeer who wants to positively impact the lives of those with or caring for someone with T1D (Type 1 Diabetes)? You may have medical device or pharma experience and you do understand the power of brands. Sitting on the EMEA reimbursement and health economic team you will help create campaigns address to payers highlighting the profound impact Medtronic devices can have on those living with T1D to increase access.

The Medtronic Diabetes business is one of the most exciting and dynamic spaces in the medical device industry. We have a long history of game changing innovation and are committed to reducing the daily burden faced by those with T1Ds, through people, services, and innovative medical devices.

  • Establish deep expertise on the target Diabetes payers’ segments across the Region and ensures this expertise gets integrated purposefully into the market access strategy.
  • Conduct market analyses to maintain an appropriate level of understanding of health care financing, organization, systems and standards for care delivery, developing insights that can help improve market access programs with Diabetes budget holders.
  • Orchestrate and integrate elements of customer experience together with health economics requirements to develop tailored value propositions for market access purpose and brand preference.
  • Look for opportunities to continuously optimize the payer’s customer experience, establishing metrics that can help measure the engagement of the customer segment where possible.
  • Interact directly with product managers to customize the value proposition for the different target audience (NHS, insurers, local payers, hospital budget holders….).
  • Provide internal and external training on key market access topics in line with the communication strategy for the different segments and customers.
  • Collaborate with Patients and HCP marketing to align value offering across the different groups and customers.

Must Haves

  • At least 5 years’ experience in payers communications in a healthcare environment at a medical device or pharmaceutical or biotechnology or a specialist consulting company.
  • Postgraduate degree in Economics, Marketing, Health Economics or Life Science.
  • Track record of developing and delivering marketing and communication strategy for payers.
  • Experience with strategic marketing value story development.
  • Experience with customers segmentations.
  • Good understanding of heath economics principles.
  • Fluent in English (written and spoken) language.

Nice to Haves

  • Second European language.
  • Experience with Diabetes.
  • Good knowledge of Reimbursement systems (major Europe) and understanding of different payers archetypes across EMEA.
  • Expertise in clinical marketing

Physical Job Requirements
The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position.
Benefits & Compensation
Medtronic offers a competitive Salary and flexible Benefits Package
A commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create. We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage.
About Medtronic
We lead global healthcare technology and boldly attack the most challenging health problems facing humanity by searching out and finding solutions.
Our Mission — to alleviate pain, restore health, and extend life — unites a global team of 90,000+ passionate people.
We are engineers at heart— putting ambitious ideas to work to generate real solutions for real people. From the R&D lab, to the factory floor, to the conference room, every one of us experiments, creates, builds, improves and solves. We have the talent, diverse perspectives, and guts to engineer the extraordinary.
Learn more about our business, mission, and our commitment to diversity
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Responsibilities:

Please refer the Job description for details


REQUIREMENT SUMMARY

Min:5.0Max:10.0 year(s)

Marketing/Advertising/Sales

Marketing / Advertising / MR / PR

Sales

Graduate

Economics marketing health economics or life science

Proficient

1

Milano, Lombardia, Italy