Senior Marketing Executive

at  SCAPE

OPPORTUNITY AWAITS AT SCAPE

Fancy working for a global brand that is genuinely going places?
Were city living specialists, across the world we reimagine living for those who make the city tick. We have a well-established Student product. With over 22,000 beds and we launched our residential product in 2021, which is shaking up the rental market. With buildings across London, Surrey, the US, and Australia. The scale of our ambition to build a world-class accommodation brand is matched only by the disruptive innovation that underpins everything we do. As such, were always on the lookout for passionate people to join our growing family. We believe in supporting people to achieve their full potential, which means there are always opportunities to progress at Scape. So, if youre enthusiastic about working alongside a talented team to deliver the best living experience, dont hesitate to apply today. We look forward to receiving your CV.
Location: Scape HQ, Tottenham court Rd, London
Hours: 40 hours per week, Monday Friday

• Assist with the management of all marketing activities for the company including helping to develop the marketing strategy in line with company objectives and within budget
• Assist with the production of content including web updates, blogs, videos and photography
• Support with comms strategy including email campaigns when required to support the wider marketing strategy, targeting both prospective students and current residents
• Assist in the preparation of campaign schedules and action plans, identifying specific target markets
• Support with the scoping of creative briefs and work with external partners to deliver industry-leading creative and campaigns
• Participate in marketing events such as seminars, trade shows on behalf of the business
• Create and maintain content for all marketing channels, including with universities and accommodation directories, emails, newsletters, blogs, print media etc
• Assist with research and benchmarking of competitors and stay informed of market changes
• Support on the blog content strategy for brand, including liaising with freelancers for written copy and photography
• Support operations teams with campaigns & any printed collateral required in buildings, delivering a market leading customer experience in buildings, through customer service and in communications
• Support with being a brand champion in terms of creative and tone of voice, making sure all touchpoints are on brand
• Manage and implement brand partnership strategy, making sure these align with overall brand strategy. Be the main point of contact with all external partners
• Support with being a brand champion in terms of creative and tone of voice, making sure all touchpoints are on brand
• Take ownership of Scapes social strategy, working with third parties when required to develop the social content strategy, ensuring it delivers value for both the business and our audience
• Brief and manage content creators and influencers, providing guidance and feedback to keep content in line with the social strategy