Senior Marketing Manager, Global Alliances, Microsoft (12 -13 Month Contrac

at  KPMG

Overview:
At KPMG, you’ll join a team of diverse and dedicated problem solvers, connected by a common cause: turning insight into opportunity for clients and communities around the world.
Reporting to the Marketing Director, Global Alliances, the candidate will be a key member of the global KPMG Alliances team focusing primarily on our alliance with Microsoft.
Lead the development, management and implementation of effective global marketing campaigns to position and support KPMG’s global Microsoft alliance business objectives, growth goals and strategy. This includes development of the necessary marketing plans and assets for our global marketing programs, as well as working with colleagues in sector and functional marketing teams to promote our capabilities and support revenue generation.

What you will do:

• Strategically plan and implement a variety of marketing and communications activities across the marketing mix aligned to and in support of our global strategic priorities, manage key stakeholder relationships to execute key marketing campaigns on time and to budget.
• Assume end-to-end ownership of the creative development of marketing materials including design, editorial content, thought leadership, digital materials, and other client-facing materials.
• Effectively communicate campaign elements to internal and external audiences to build awareness and adoption for campaign and service/solution activities.
• Working closely with various stakeholders, including global and national practice marketers and shared services, global KPMG Alliances team, Global Internal and External Communications teams, alliance partners, and third-party vendors, to develop marketing assets, support network engagement and adoption of marketing campaigns and content.
• Set and manage KPIs as outlined by business goals and review, analyze and interpret campaign data to assess value and ROI and make improvements.
• Facilitate the sharing of information, knowledge and leading practices across industries, functions, and geographies.

What you bring to this role:

• Marketing professional with at least seven years of progressive marketing experience, including strong project management skills and preferably with strengths in the digital marketing space.
• Bachelor’s degree from an accredited college or university or equivalent work experience in marketing.
• Demonstrable success in developing and implementing integrated (and preferably international) marketing programs leveraging a variety of platforms including digital and social media for promoting offerings that help to grow revenue.
• Experience in B2B solution / partnership marketing and/or working for or directly with major technology corporations preferred.

• Experience working with and managing inputs from senior stakeholders, and solid project management skills with the ability to manage virtual project teams with varied skills and backgrounds.Supreme attention to detail with creative problem-solving and excellent communication and relationship building skills.

What you will do:

• Strategically plan and implement a variety of marketing and communications activities across the marketing mix aligned to and in support of our global strategic priorities, manage key stakeholder relationships to execute key marketing campaigns on time and to budget.
• Assume end-to-end ownership of the creative development of marketing materials including design, editorial content, thought leadership, digital materials, and other client-facing materials.
• Effectively communicate campaign elements to internal and external audiences to build awareness and adoption for campaign and service/solution activities.
• Working closely with various stakeholders, including global and national practice marketers and shared services, global KPMG Alliances team, Global Internal and External Communications teams, alliance partners, and third-party vendors, to develop marketing assets, support network engagement and adoption of marketing campaigns and content.
• Set and manage KPIs as outlined by business goals and review, analyze and interpret campaign data to assess value and ROI and make improvements.
• Facilitate the sharing of information, knowledge and leading practices across industries, functions, and geographies

What you bring to this role:

• Marketing professional with at least seven years of progressive marketing experience, including strong project management skills and preferably with strengths in the digital marketing space.
• Bachelor’s degree from an accredited college or university or equivalent work experience in marketing.
• Demonstrable success in developing and implementing integrated (and preferably international) marketing programs leveraging a variety of platforms including digital and social media for promoting offerings that help to grow revenue.
• Experience in B2B solution / partnership marketing and/or working for or directly with major technology corporations preferred.
• Experience working with and managing inputs from senior stakeholders, and solid project management skills with the ability to manage virtual project teams with varied skills and backgrounds.Supreme attention to detail with creative problem-solving and excellent communication and relationship building skills