Senior Media Content Manager

at  Vodafone

WHO YOU ARE

Experience of B2B media landscape, best practices and measurement (including media mix modelling)

• Strong understanding of effective B2B Social Media
• Excellent inter-personal and communication skills
• Experience of creating and delivering effective Global Media Partnerships
• Excellent planning & programme management skills
• Agency management experience
• Experience of working in the communications/technology sector

NOT A PERFECT FIT?

Worried that you don’t meet all the desired criteria exactly? At Vodafone we are passionate about Inclusion for All and creating a workplace where everyone can thrive, whatever their personal or professional background. If you’re excited about this role but your experience doesn’t align exactly with every part of the job description, we encourage you to apply as you may be the right candidate for this role or another role, and our recruitment team can help you see how your skills fit in.

WHO WE ARE

You may have already heard of Vodafone - We’re a leading Telecommunications company in Europe and Africa. But what you might not know is that we are continuously investing in new technologies to improve the lives of millions of customers, businesses and people around the world, creating a better future for everyone.
As part of our global family, whether that’s Vodafone, Vodacom or _VOIS, you’ll feel a sense of pride and purpose as you contribute to our culture of innovation. We pursue equality of opportunity and inclusion for all candidates through our employment policies and practices. We recognise and celebrate the importance of diversity and inclusivity in our workspace and we do not tolerate any form of discrimination especially related to but not limited to race, colour, age, veteran status, gender identification, sexual orientation, pregnancy, ethnicity, disability, religion, political affiliation, trade union membership, nationality, indigenous status, medical condition, HIV status, social origin, cultural background, social, or marital status.
Together we can

ROLE PURPOSE

The Senior Media & Content Manager is responsible for developing and implementing the brand media and content activities for Vodafone Business as part of our Spark Growth programme. This will include managing the media strategy for brand level campaigns (including Media Mix Models), ensuring the successful delivery global content partnerships (including for key sponsorships) and creating, in conjunction with other teams, a VB social media strategy.

WHAT YOU’LL DO

• Owning the brand media strategy for VB globally aligning it with our Spark growth agenda and working with markets, group teams and agencies to roll-out.
• Managing the development and roll out of Global Media Partnerships across both Group & OpCos – covering implementation of editorial and native content.
• Developing a VB Social Media strategy (including global LinkedIn strategy), in conjunction with external comms and digital campaigns teams.
• Track the effectiveness of programmes through robust measurement and reporting (including MMM) – identifying key learnings and recommendations for future activity.
• Provide effective guidance to group and opco marketing teams on effective, best practice media strategies and tactics.
• Work closely and gain a good relationship with the wider Group Business Marketing team, as well as Group teams (Group Brand, External Affairs) and Marketing contacts in local markets.