Senior Monetization Manager

at  Trustpilot

OUR VISION IS TO BE THE UNIVERSAL SYMBOL OF TRUST, BRINGING CONSUMERS AND BUSINESSES TOGETHER THROUGH REVIEWS. WE ARE WELL ON OUR WAY — BUT THERE’S STILL AN EXCITING JOURNEY AHEAD. JOIN US AT THE HEART OF TRUST.

As the Senior Monetization Manager, you will hold a key role in designing and building Trustpilot’s monetization strategy, which underpins the company’s revenue growth. This consists of evolving our core B2B proposition, monetizing the plans and packages we sell to customers, and building new ancillary revenue streams by monetizing our platform’s network effects.
Your main goal will be the constant optimization and maintenance of our packaging offering, to ensure that our lineup of products offers the right value to our customers, in alignment with our proposition for our different customer segments. As we launch new product features, you will work closely with our Product and Product Marketing teams to decide how to best bundle them in our packages, to optimize upgrade rates and revenue generation from new innovations.
Additionally, an essential aspect of the position involves researching various monetization tactics that Trustpilot can adopt to enhance revenue or increase EBITDA margins. These will likely be net new areas of exploration for the company, and you will have end-to-end ownership of the project lifecycle: from the initial discovery phase, to presenting a case for change, to developing the go-to-market strategy, and tracking and measuring results after launch.
An entrepreneurial and curious attitude will be fundamental to being successful in this role, as you will often need to deep dive into different topics and collect different perspectives to scope out potential opportunities. Whilst focusing on long-term strategy development will be critical, the successful candidate will also have a ‘get it done’ attitude with a willingness to go above and beyond to deliver results, keeping the different stakeholders accountable. This role is cross-functional in nature. You’ll conceptualize, size, and work through initiatives end to end, partnering with teams such as Product, Data Science, Marketing, Product Marketing, Legal, and Finance.
This role reports to the Director of Pricing & Monetization.

ABOUT US

Trustpilot began in 2007 with a simple yet powerful idea that is more relevant today than ever — to be the universal symbol of trust, bringing consumers and businesses together through reviews. Trustpilot is open, independent, and impartial — we help consumers make the right choices and businesses to build trust, grow and improve.
Today, we have more than 300 million reviews and 57 million monthly active users across the globe, with 117 billion annual Trustpilot brand impressions, and the numbers keep growing. We have more than 900 employees and we’re headquartered in Copenhagen, with operations in Amsterdam, Denver, Edinburgh, Hamburg, London, Melbourne, Milan and New York.
We’re driven by connection. It’s at the heart of what we do. Our culture keeps things fresh –– it’s built on the relationships we create. We talk, we laugh, we collaborate and we respect each other. We work across borders and cultures to be the universal symbol of trust in an ever-changing world. With vibrant office locations worldwide and over 50 nationalities, we’re proud to be an equal opportunity workplace with diverse perspectives and ideas.
Our purpose to help people and businesses help each other is a tall order, but we keep it real. We’re a great bunch of humans, doing awesome stuff, without fuss or pretense. A successful Trustpilot future is driven by you –– we give you the autonomy to shape a career you can be proud of. If you’re ready to grow, let’s go.
Join us at the heart of trust

• Develop and optimize our core B2B proposition, to ensure our lineup of plans delivers on our customer needs and is highly competitive in the market.
• Collaborate with Product and Product Marketing to define which new features to develop, and take the lead on deciding how to best package them (e.g. bundling, add-on, tiering, etc.)
• Use a combination of your commercial judgment, analytical skills, competitor research, and feedback from our customers and Commercial team to ideate new pricing & monetization models for Trustpilot, to increase our NRR.
• Support the Director of Pricing & Monetization in exploring net new ancillary revenue opportunities, from initial hypothesis to business cases and concept development, to end-to-end project delivery.
• Constantly monitor market trends, key industry events, established SaaS players, and influencers to bring in an ’outside-in’ perspective to the business to inform internal efforts.
• Constantly collaborate with your Pricing & Monetisation colleagues to make sure our plans are priced competitively and in accordance with the value we provide to customers.