Senior Online Merchandise Manager

at  Brown Thomas Arnotts

GET TO KNOW US

At Brown Thomas Arnotts, we are Reinventing Retail. Our purpose is to enrich our customer’s lives, which we achieve by living our values – Going Above and Beyond, Driving Creativity and Innovation, and Doing the Right Thing. We are one business with two iconic brands, bringing exciting experience to life through our digital and physical destinations. Our customer engagement sets the bar in service and experiential retail, giving our customers something to love every time.

KNOW WHAT WE’RE LOOKING FOR

• 5 years e-commerce experience.
• Experience managing and developing a team.
• Data driven approach and strong understanding of commercial drivers to influence digital behaviour metrics: traffic, AOV and conversion.
• Strong customer experience onsite, in-app and omni-channel is the key ambition of this role.
• Strong knowledge of latest online technologies, industry, and competitive landscape.
• Excellent analytical skills.
• Strong communication and interpersonal skills, and ability to work with cross-functional teams.
• Ability to take initiative with a positive, “problem-solving” attitude.
• Ability to multitask and ensure execution with key attention to detail.
• Microsoft Excel and Microsoft PowerPoint proficient.
• Commercially focused.
• Flexible and resilient attitude.

KNOW WHAT’S IN IT FOR YOU

We believe that every team member should have the opportunity to curate a meaningful career that enhances professional and personal development. That is why we foster a culture of belonging and inclusiveness where your voice is valuable. A great customer experience starts with a great people experience, and we’re proud to have been recognised by multiple industry bodies for our progressive workplace culture.

As a Brown Thomas Arnotts team member, you will benefit from:

• Competitive Salary
• Contributory Pension Scheme
• Competitive annual leave entitlement
• Team Member discount across the world’s most iconic brands
• Recognition Days for Volunteering & Wellbeing
• Wellbeing Initiatives
• Extensive Learning & Development Offerings
• Leading Talent Programmes
• Flexible Working Model
• Additional Benefits

KNOW HOW WE WORK

Experience is our business: Our customer engagement sets the bar in service and experiential retail, giving our customers something to love every time.
We Are More Than Shops: We create enjoyable places, to excite, where people socialise, discover, learn, and are inspired, and where local communities are enriched.
We are Curators: Our unique range of product and services are key to the sense of excitement that Brown Thomas Arnotts is renowned for, whether for a special day or every day, things that make our customer’s lives better.
We Care for Our People: We believe a great customer experience starts with a great people experience. That is why we promote a culture where talent is nurtured and where creativity and learning are valued.
We Succeed by Working Sustainably: We are community-focused, and our aim is to cultivate retail environments that are conscious, considerate and commercial.
Brown Thomas Arnotts is an equal opportunity employer committed to fostering a diverse and inclusive workplace where culture and creativity come together. Our future success depends on the perspectives and contributions of all team members – their diverse backgrounds, abilities and experiences make our business stronger. We don’t discriminate on the basis of gender, marital status, family status, age, disability, sexual orientation, race, religion, and / or membership of the Travelling community.
We aim to ensure the candidate experience is accessible to all and every new team member who joins Brown Thomas Arnotts can expect to become part of a progressive community where different backgrounds, views & personalities aren’t just welcomed – they’re positively nurtured. After all, we want you to bring your whole self to work. Please contact us at careers@brownthomas.ie to request accommodation.
#BTACareers

Our Brown Thomas Arnotts Digital department are looking for and experienced Senior Online Merchandise Manager to lead our Fashion categories to achieve sales and profit targets.
This role is also accountable for our growing digital cross-divisional concession business. The role is based in our South Anne Street Head Office, a hub for creativity, style, and innovation. The team currently operates a flexible WFH plan to suit the department and teams. Working regularly from our open office space makes it easy to share ideas and be inspired whilst also offering flexible WFH days

This role will play a key part in maintaining a positive online customer experience balancing brand and commerce across Brownthomas.com and Arnotts.ie. As a Senior Manager within Digital, you will play a leadership role in defining BAU and site development to drive commercial return and participate in project management across broader site areas such as: checkout, delivery, service enhancements, App and Web user journeys. We are looking for someone who can bring a strong commercial and strategic outlook as well as new ideas on how to innovate to be the best-in-class digital destination.

• Category strategy development, trade reporting, merchandising, site optimisation, range development and event/camping execution.
• You will be responsible for mainlining and building on our relationships with all our brands and suppliers as well as key internal teams including buying, marketing, customer services, store, and DC operations.
• This role is responsible for the overall commercial performance of Fashion departments and concessions.
• To define and execute a robust commercial strategy to deliver on the growth sales and profit targets. Translate overall business and digital strategy into divisional plans.
• Drive the trading calendar including promotional, campaign and launch moments. Accountable for planning and execution of such, working cross-functionally with support from the Head of Digital Trade.
• The delivery of a commercially sound roadmap for Concessions integrations and projects, working with the Online Concessions Manager to ensure the effective prioritisation.
• Responsible for managing and developing a team with various seniority levels.
• Responsible for increasing conversion rate across the site by leading a strategy for improved on-site search and navigation and product information architecture.
• Create insights on customer on-site behaviour and buying journeys and share findings and recommendations with stakeholders that will increase revenue.
• Monitor closely the online stock availability, working with buying as well as concessions team to ensure depth and width of range is optimal to achieve sales targets and is profitable for online operations.
• Inputs into the wider site & app development BAU sprints recommending changes and functionality that will improve overall CVR and CX including a holistic approach for both online and offline customer experience to support our overall business growth.
• Researches and stays aware of marketing trends and in turn making recommendations to the business around onsite experience, digital technology, and product range.
• Optimises existing digital tools to optimise search, sorting rules, cross- and upsell, reviews and relevant content.
• Inputs and drives the overall Acquisitions and marketing priorities to maximise traffic and ROAS for the department whilst ensuring they key categories are getting enough traffic and visibility across channels.
• Key contributor and lead in site-wide projects, which require commercial decision making, balancing UX and business requirements.
• Build productive partnerships with the Buying, Merchandising and Marketing Teams and directly with brands to build the divisional strategy and sales plans.