Senior Parts & Services Marketing Consultant- Mexico

at  Caterpillar

JOB SUMMARY:

This position will serve as the expert responsible for the development and execution of World-wide Pump & Motors/ Cylinders & rod growth Strategy to drive profitable parts revenue and Percentage of Parts Sale (POPS) growth targeting multiple Construction Industry customer segments. The role of this assignment is that of an individual contributor who will work very closely with internal partners such as the Sales Execution team, Distribution Serviced Division, multiple Machine Business Divisions (MBDs) and Hydraulic product groups to develop and execute a comprehensive short/mid/long term growth strategy. Assignments/projects are complex and strategic in nature in hydraulic business and the individual must feel comfortable with the dynamic environment and have ability to rise above the noise to see bigger pictures to build a strategic & tactical go-to-market framework.

SKILLS REQUIRED:

• Customer Focus: Extensive knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability to leverage that information in creating customized customer solutions.
• Service Excellence: Extensive knowledge of customer service concepts and techniques; ability to meet or exceed customer needs and expectations and provide excellent service in a direct or indirect manner.
• Consulting: Working knowledge of techniques, roles, and responsibilities in providing technical or business guidance to clients, both internal and external; ability to apply consulting knowledge appropriately.
• Effective Communications: Working understanding of effective communication concepts, tools and techniques; ability to effectively transmit, receive, and accurately interpret ideas, information, and needs through the application of appropriate communication behaviors.
• Problem Solving: Working knowledge of approaches, tools, techniques for recognizing, anticipating, and resolving organizational, operational or process problems; ability to apply knowledge of problem solving appropriately to diverse situations.
• Relationship Management: Working knowledge of relationship management techniques; ability to establish and maintain healthy working relationships with clients, vendors, and peers.
• Strategic Thinking: Working knowledge of the importance of “big picture” thinking and planning; ability to apply organizational acumen and competitiveness to identify and maintain focus on key success factors for the organization.
• English Advanced

• Analyze company profile and its operations to develop and align the marketing strategies with the organization’s goals and objectives.
• Lead New Services Development (NSD) projects through multiple gateways with effective communication and presentation skills, managing stakeholders and partner expectations and delivering on key NSD requirements.
• Conduct market/competitive research to identify new opportunities and industry trends.
• Establish metrics to monitor and review the effectiveness of existing marketing strategies; suggesting necessary interventions for improvement.
• Maintain effective internal communications in the marketing department to discuss and align the marketing strategy to the changing organizational scenarios.
• Deliver new products and programs globally or regionally.
• Gather and provide voice of customer (VOC) and Voice of Dealer (VOD) to the engineering, manufacturing, purchasing, pricing and logistics teams.
• Develop, Coordinate and Present training materials to various audiences, including dealers.
• Segment, target and position market opportunities to gain market share.
• Manage Parts Variance.
• Replicate pilot solutions globally.
• Demonstrate Caterpillar’s values of Integrity, Commitment, Excellence and Teamwork