(Senior) Performance Marketing Manager*in (all genders are welcome)

at  socialbee

OUR MISSION

Socialbee is the number one platform for qualifying, recruiting and placing refugees and migrants in the DACH region and for enabling companies to become the diversity leaders of tomorrow. Our mission is to provide real chances and societal participation for refugees.
We dream of a world where everyone can make it. Our team is highly diverse and challenges itself to be an inclusive leader on a daily basis!

THAT’S YOU

• Strong intrinsic motivation to improve social impact in the field of migration
• 3+ years of experience in perfomance marketing with proficiency in paid search (Google Ads), paid social (Meta, LinkedIn) and display advertising
• Advanced knowledge of Salesforce, Google Analytics and other relevant performance tracking tools
• A strong, data-driven mindset and ability to manage budgets effectively, measure ROI and optimize spending across channels (Big plus: comfortable with some basic knowledge of coding languages like SQL or Python for data analysis)
• Strong communication skills and a collaborative approach to working in cross-functional teams
• Business proficiency in English is mandatory, German or any other language is a big plus
  For us at socialbee, diversity, equity and inclusion is an essential part of our core business. We are looking forward to receiving any applications - irrespective of ethnic origin, age, sex, disability, sexual orientation or religion.
  This role will be limited for one year (with possibilty to prolonging).

Our Marketing team drives talent and business acquisition by shaping strategic messaging, executing impactful campaigns and gathering valuable audience insights. As a (Senior) Performance Marketing Manager, you will be instrumental in driving lead acquisition, optimizing campaigns and enhancing our overall marketing performance in alignment with business objectives.

• Develop, execute and optimize performance marketing campaigns across digital channels, including Google Ads, Meta, LinkedIn and other relevant platforms to acquire leads
• Collaborate closely with our Sales team to ensure data accuracy and optimize handoff processes for maximum conversion efficiency
• Collaborate with the content and social media team to craft social media content, case studies and other materials to support lead generation, events and PR initiatives
• Monitor, analyze and report on campaign performance, leveraging data to drive continuous improvement and ROI optimization
• Leverage data insights to understand target audience segmentation, align campaign and product messaging and develop content strategies relevant to socialbee’s mission
• Manage marketing budgets effectively and ensure optimal allocation of resources to achieve performance targets