Senior PR and Communications Associate

at  Vestwell

WHO ARE WE?

There are over 30M small businesses in the United States, but only a tiny fraction of them have a workplace savings program in place. As the savings gap in the country widens, it’s imperative that every worker has access to and participates in their company’s savings program, such as a 401(k) or 403(b). We believe that American workers should have easy access to an inexpensive, flexible, and intuitive solution to save for a brighter future.
Unfortunately, prior to Vestwell, small businesses have been neglected and underserved, with expensive, inflexible, poorly designed offerings built on old, mainframe software. Vestwell is changing that, starting with rebuilding the core infrastructure for the modern era.
Vestwell’s north star is to be the engine behind a $30T industry, powering all payroll-deducted workplace savings programs for small-to-midsize businesses, such as 401(k), 403(b), IRA, emergency savings accounts (ESA), health savings accounts (HSA), 529 college savings, and alike.
Vestwell’s focus is to build the most flexible, powerful workplace savings and investment platform, delivered through the hands and minds of their financial services partners with the help of payroll provider partners. The team at Vestwell makes the hard stuff look easy, by combining the expertise of financial advice with the sophistication of a technology provider.
As a result, workplace providers are able to bestow the advice and solution employers and employees have been asking for, while growing and scaling along the way. Employers get a cost-effective solution designed for their needs without all the headaches, and employees get a user-friendly portal that helps them achieve their long-term saving goals.

REQUIREMENTS

The Necessities

• 3-5 years of PR and communications experience. Strong preference for experience in the financial services industry.
• Strong writing, editing, grammar, and interpersonal skills. Ability to craft, prepare, and execute writing assignments (pitches, project narratives, bylines) under tight deadlines
• Capable of working collaboratively across multiple teams
• Prior agency experience a plus
• Ability to work in a fast-paced, project-oriented environment and meet deadlines under tight time constraints
• Highly self-motivated, enthusiastic, and detail-oriented

The expected salary range for this position is $75,000- $80,000. Please note that salary bands are based on NY and other similar metro areas and may differ based on where the role is ultimately hired.

• Increase brand awareness through corporate and product-focused PR initiatives.
• Work cross-functionally to develop and create unique story angles, positioning Vestwell as a thought leader in the savings industry.
• Research, write, and develop communications materials across various platforms, including but not limited to press releases, bylines,, media talking points, blog posts, and more.
• Research and coordinate executive speaking engagements as well as corporate award submissions.
• Measure, monitor, and build comprehensive outcomes reporting across PR campaigns.