Senior Product Manager (Add-ons & Subscriptions)

at  Flo Health

London, England, United Kingdom -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate22 Dec, 2024Not Specified25 Sep, 2024N/AGood communication skillsNoNo
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Description:

We’re very proud of our achievements:
In July, we secured a $200M investment led by General Atlantic to help revolutionise women’s health, and became the first purely digital consumer women’s health app to achieve unicorn status!
We’ve had 380M+ downloads, have almost 70M monthly users, are #1 by installs in the iOS Health category, hit 4.9 stars on the App Store (3M+ reviews), are backed by 9 VCs, had a 40% revenue increase last year, and topped a valuation of $1B.
We’re a growing, ambitious HealthTech business building the essential digital health partner of tomorrow to empower women, girls, and people who menstruate with the knowledge and support they need to stay well and live better.
Our cycle, ovulation and pregnancy tracking, educational content and anonymised community platform have been trusted for years by millions to help them feel more in control of their health every day.
Now, we’re harnessing the power of data analytics and AI to build a smarter future, one where we all know our bodies better, with an aim to become the essential health partner to women worldwide.

Responsibilities:

YOU’LL BE RESPONSIBLE FOR:

  • Assessing and determining which features should be included as freemium, tier 1, or tier 2 premium add-ons.
  • Preparing, testing, and refining subscription packages and bundles to maximise value and engagement.
  • Building a strategy for the team aligned with the company’s vision.
  • Managing clear, thoughtful product requirements and feature descriptions to help teams work efficiently and effectively
  • Leading the team in establishing initiatives that are set and measured as part of the company OKR process.
  • Partnering with content product teams to understand the needs of the different segments and cover the needs holistically across all segments.
  • Defining the willingness to pay for different features across user segments.
  • Collaborating with onboarding, growth UX, and promotional teams to deliver and enhance the premium offering strategy.
  • Analysing data and user feedback to improve and adapt the subscription value proposition continuously.
  • Applying a combination of qualitative and quantitative approaches, customer understanding, and product intuition to inform your decisions and approach.
  • Being a reliable and proactive member of an established team.

    LI-JC1 #LI-Hybrid

Ranges may vary depending on your skills, competencies and experience.


REQUIREMENT SUMMARY

Min:N/AMax:5.0 year(s)

Information Technology/IT

IT Software - Other

Software Engineering

Graduate

Proficient

1

London, United Kingdom