Senior Product Manager

at  Turtl

Turtl is a London-based B2B SaaS company. Founded in 2015, we have grown to 440+ customers and 100+ team members. Initially bootstrapped and later angel-funded, we completed a successful Series A round with Octopus Ventures in late 2021.
Our mission is to put performance at the heart of every online document. We do this by providing a market-leading content platform based on the psychology of how we read, backed by intuitive authoring tools, market-leading analytics and patented personalization capabilities. The documents our customers produce on our platform cover a wide range of use cases – from thought leadership to proposals and from case studies to partner comms – and have been independently proven to engage readers for up to 10x longer than the available alternatives, such as PDF.
While our history lies in serving exclusively blue-chip businesses on enterprise licenses, our future – and an accelerated growth trajectory – lies in a combination of a product-led go to market and a series of exciting, industry-leading product innovations in the field of AI and automation. These innovations have the potential to permanently change the way businesses look at content production and performance.
Turtl is squarely focused on this next exciting stage of growth, which brings with it many new opportunities and challenges. It’s a fast-paced work environment, so we’re looking for talented people who want to continuously learn and actively embrace challenges. You’ll find Turtl a straightforward and open place to work, where colleagues can be relied on to help.
If you’re ready to take on a new challenge, then it’s a great time to be joining the team!

THE ROLE

As the Senior Product Manager, you’ll be responsible for conceptualizing, scoping, validating, launching and proving the business and commercial impact of innovative new product features aligned to our overall business and product strategies.
Our mantra at Turtl is that we are not interested in shipping features; we are instead in the game of shipping value, so developing a deep understanding of what drives, scares, motivates and delights our customers in the B2B marketing and content space will become an absolute passion of yours. This will mean getting in front of existing customers to understand them fully, speaking to prospective ones, endlessly researching market trends, adjacent spaces, what’s possible with new tech and more.
Once you can practically read the minds of our stakeholders, you’ll be tasked with identifying and justifying the most fertile ground for new features and modules – always with a tie back to overall business strategy and product direction. All proposed new features need to meet a high bar in terms of research, clarity on the problem being solved, value to the customer and likely commercial benefit.
With scope clear, you’ll work with engineering to ensure your vision is properly realized. From there, a smooth launch will need to be planned, along with qualitative and quantitative feedback on the impact of the new functionality to justify the investment made and improve future thinking.

WHAT YOU’LL DO

• Get close to our customers and target market – so that you can innovate new capabilities to solve their innermost desires and pains.
• Constantly validate ideas with customers – because nothing beats first hand feedback.
• Iterate product concepts towards final specifications – so that confidence is high, receipts are provided, and engineering can commence with as much clarity and certainty as possible.
• Provide final, joined up specs – so engineering can turn concepts into realities.
• Justify investment – engineering time is valuable, so being clear on the customer benefits, and the likely commercial upsides, of everything we deliver is key.
• Stay close to delivery – to ensure final deliverables matches your specifications.
• Launch and post-launch – plan sensible launch processes and supporting deliverables with other parts of the business, and prove the impact of functionality in action.