Senior Product Marketing Manager

at  Admitad

WHAT WE EXPECT:

• Native English speaker;
• Ability to manage multiple projects and handle a high flow of information simultaneously;
• Previous working experience as a Marketing Manager for 5 years;
• Outstanding communication, presentation, and leadership skills;
• Excellent organizational and time management skills;
• Strong analytical and problem-solving skills;
• Creative thinker with vision;
• Attention to detail;
• Understanding of various marketing channels and sources;Love travelling!

• Develop product messaging that differentiates new products and services from others in the market;
• Maintain and manage competitive intelligence and comparisons by working with cross-functional stakeholders and conducting self-lead research;
• Communicate the value of new products and services to the business team;
• Assist the sales team on calls when appropriate to provide deeper insights into the product;
• Present and speak both internally and externally to promote the story of our product;
• Develop and implement promotional activities such as campaigns and product launches;
• Use market research data to determine appropriate product pricing;
• Create a go-to-market strategy;
• Create product content such as case studies videos, website copy, and blog posts;
• Gain insight into customer use of current products, identify untapped opportunities, and develop buyer personas;
• Measure and optimize the customer journey as it relates to product feature adoption and usage;
• Manage the marketing budget and approval processes.