(Senior) Project Manager (m/f/d) Digital Marketing & Services

at  KWS Group

Are you a digital marketing expert with strong skills in stakeholder and project management? Do you fancy a career in an international company committed to sustainability? If so, we invite you to join KWS SAAT SE & Co. KGaA as Project Manager (m/f/d) Digital Marketing & Services in a senior role within our Sugarbeet Business Unit!
In this role you will drive our innovative digital marketing initiatives, steering them from conception to successful execution. With a focus on websites, digital tools, services and campaigns, you will be the key player in shaping the future of our digital presence for the Sugarbeet Business Unit. You’ll serve as the vital link between Global Marketing, Agroservice/Product Management, Digital Solutions and our international markets, ensuring seamless project execution in close collaboration with all stakeholders.
The position is to be filled as soon as possible, is permanent and full-time. The place of work is at KWS Kontor in Berlin or at our HQ in Einbeck (Lower Saxony).

Your New Tasks:

• Digital Marketing Strategy: Shape and execute a future-focused digital marketing strategy for the Sugarbeet Business Unit.
• Roadmaps & Implementation responsibility : Develop and maintain channel & service specific roadmaps, content and campaigns. Enable local markets to successfully implement campaigns using the relevant tools and platforms.
• Measure Success: Establish KPIs to track and evaluate the success of digital marketing activities and ensure continuous improvement.
• Collaborate Effectively: Work closely with internal and external stakeholders to align goals and deliver impactful results.
• Lead with Expertise: Provide leadership for our digital implementation manager and collaborate with the wider marketing team to drive success.

Your Profile:

• Academic Background: University degree in marketing, agricultural sciences, agricultural economics, or a related field with a marketing focus
• Experience: Several years of experience in e-commerce and digital marketing, with expertise in email and social media marketing, as well as digital campaigning
• Analytical Skills: Strong ability to analyze data, develop insights, and implement effective solutions
• Communication & Collaboration: A persuasive and open personality with outstanding communication skills and the ability to work collaboratively in a global environment
• Project Management: Ability to manage complex projects across regions and cultures
• Self-Motivation: A proactive, goal-oriented and independent work style, with a strong drive to achieve excellence
• Technical Proficiency: Competence in MS Office, CRM tools (e.g. Salesforce) and other relevant platforms
• Language Skills: Fluency in English (both written and spoken), with knowledge of German being an asset

Our Offer:

• An exceptionally interesting and varied job in an international environment with the opportunity to contribute with innovative ideas
• Freely following the motto: “Make yourself grow!” we promote individual professional and personal development.
• As a family-run company, we live by the values of team spirit, closeness and trust, independence and vision - a culture that is also lived in practice
• A highly motivated and friendly team within the department
• We create the right framework conditions for you: unlimited employment contract, attractive remuneration according to collective agreements (incl. annual employee participation, Christmas and vacation bonus with 30 days of vacation) with financial allowances (company pension plan, subsidized canteen, childcare allowance, job bike, etc.), excellent working equipment as well as flexible working time models with the option of (partially) mobile working on a weekly basis.

Ready to take your career to the next level? Apply now and become part of our journey towards a sustainable future!
Would you like to develop your potential and grow at KWS? We are looking forward to receiving your online application (cover letter, CV, relevant references) via our application system! Join us on this thrilling journey of driving digitalization in Marketing and contribute to the success story of KWS!
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About KWS
KWS is one of the world’s leading plant breeding companies. Over 5,000 employees in more than 70 countries generated net sales of around €1.8 billion in the fiscal year 2022/2023. A company with a tradition of family ownership, KWS has operated independently for 165 years. It focuses on plant breeding and the production and sale of seed for corn, sugar beet, cereals, vegetables, oilseed rape and sunflower. KWS uses leading-edge plant breeding methods to continuously improve yield for farmers and plants’ resistance to diseases, pests, and abiotic stress. To that end, the company invested more than €300 million last fiscal year in research and development.
Our data privacy policy for candidates is available on www.kws.com/dataprotection. Please select the country where the job you applied for is posted in and, if applicable, the specific business unit.

• Digital Marketing Strategy: Shape and execute a future-focused digital marketing strategy for the Sugarbeet Business Unit.
• Roadmaps & Implementation responsibility : Develop and maintain channel & service specific roadmaps, content and campaigns. Enable local markets to successfully implement campaigns using the relevant tools and platforms.
• Measure Success: Establish KPIs to track and evaluate the success of digital marketing activities and ensure continuous improvement.
• Collaborate Effectively: Work closely with internal and external stakeholders to align goals and deliver impactful results.
• Lead with Expertise: Provide leadership for our digital implementation manager and collaborate with the wider marketing team to drive success