Senior Regional Marketing Manager

at  Gateley

THE TEAM

With 70 people within our Marketing and Front of House teams, we support on all aspects of marketing and business development across Gateley including internal and external communications, bids and sales, client development, events, digital and marketing projects. Winners of the 2020 Excellence in Sales and Marketing Award at the Greater Birmingham Chamber of Commerce Awards and shortlisted in the 2022 Best Marketing Campaign Award at the Managing Partners Forum Awards, the Marketing team at Gateley has more than doubled in size in seven years, reflecting the investment that the business has made in attracting and retaining exceptional marketing talent.
We continue to develop and evolve our proposition and are looking for individuals with a ‘can do’ mentality to join the team.

THE PERSON

The role is suitable for those with experience of working in a legal or professional services environment.

Candidates must be able to demonstrate the following skills:

• Excellent interpersonal skills.
• Advanced level MS Office skills (particularly MS Word and MS PowerPoint).
• Strong attention to detail, accuracy, and quality control.
• Good telephone manner.
• Strong initiative, negotiation and influencing skills.
• Good written, oral, and electronic communication skills.
• Strong business and commercial acumen.
• Can work well under pressure.
• Solid organisation, multi-tasking, and prioritisation skills.
• Excellent writing and presentation skills.
• Good time management/prioritisation of tasks

You should be:

• Proactive and able to take initiative.
• Able to self-organise and self-manage.
• Passionate with an enthusiasm for learning.
• Collaborative.
• Enthusiastic and commercially aware.

This job description is not an exhaustive list due to the requirements of the role. Therefore, the job holder may be required from time to time to carry out other ad hoc tasks as requested by Marketing.

DIVERSITY, INCLUSION AND WELL BEING

Diversity, inclusion and well-being is an important part of Gateley’s culture and values. We recruit talented people from a diverse range of backgrounds and cultures, providing equal opportunities for all to join our team regardless of age, sex, race, sexual orientation, disability, or culture.
We create an exciting and rewarding place to work that aims to fulfil everyone’s potential and together to achieve personal and business goals. We offer flexible working patterns to help our staff achieve a good work/ life balance and we encourage candidates seeking flexibility in their next role to apply for any of our vacancies.
We are proud to have been recognised by The Law Society as gold standard for our Diversity and Inclusion Charter and to be Stonewall Diversity Champions.

THE ROLE

Reporting to the Group Marketing Director, the Senior Regional Marketing Manager will be responsible for developing and executing regional marketing strategies to drive brand awareness, client engagement, and business growth. This role requires a strategic thinker with a deep understanding of the market, strong leadership skills, and the ability to collaborate effectively with cross-functional teams.
The role holder will focus on working with the Office Heads of the 8 hub offices (Birmingham, Nottingham, Leeds, Manchester, Belfast London, Guildford, and Reading) and will be required to travel on a regular basis to these hubs to build in-person relationships.
This is a collaborative role which requires the role holder to build strong, proactive relationships with stakeholders across the across all offices and positive working relationships with the wider Marketing team who will be integral to the success of this role.
Gateley are fully embracing the new hybrid culture, so a mixture of both home and office working is available.

Key responsibilities

• Develop and implement comprehensive regional marketing plans aligned with the Group’s overall business objectives.
• Work closely with the subject matter experts across Marketing to deliver regional marketing campaigns, including events, advertising, sponsorship, digital marketing and content marketing.
• Work closely with the Senior Internal Communications Manager and Senior Regional Communications Manager on communications campaign to build awareness of Gateley within the offices and externally.
• Analyse market trends, competitor activities, and client needs to identify opportunities for growth and differentiation.
• Collaborate with the new business team to create targeted marketing initiatives that support business development efforts.
• Manage the regional marketing budget, ensuring effective allocation of resources and ROI measurement.
• Oversee the creation of regional marketing materials, including brochures, presentations, and digital content.
• Build and maintain strong relationships with key stakeholders, including clients, partners, and industry associations.
• Monitor and report on the performance of marketing campaigns, providing insights and recommendations for continuous improvement.
• Stay up-to-date with industry trends and best practices to ensure the Group remains competitive and innovative.