Senior Regional Marketing Manager

at  Merck Group

Work Your Magic with us!
Ready to explore, break barriers, and discover more? We know you’ve got big plans – so do we! Our colleagues across the globe love innovating with science and technology to enrich people’s lives with our solutions in Healthcare, Life Science, and Electronics. Together, we dream big and are passionate about caring for our rich mix of people, customers, patients, and planet. That’s why we are always looking for curious minds that see themselves imagining the unimaginable with us.
Everything we do in Electronics is to help us deliver on our purpose of being the company behind the companies, advancing digital living. We are dedicated to being the trusted supplier of high-tech materials, services and specialty chemicals for the electronics, automotive and cosmetics industries. We foster a global collaborative organization made up of individuals who have the passion to win, obsess about the customer, are relentlessly curious and act with urgency. Together, we push the boundaries of science to make more possible for our customers.

Join our EMEA Regional Marketing team as a Regional Marketing Manager for the Coatings B2B market segment (all genders). You will drive regional marketing activities and go-to-market strategies, including:
Creating engaging campaigns with physical tools, graphics, layouts, and videos.Organizing customer workshops and fairs in collaboration with the Sales Tam. Analysing customer segmentation for insights into preferences.
Evaluating past campaign performance to enhance ROI. Additionally, you’ll provide insights to account managers on market trends and oversee the customer experience across digital and offline platforms. You’ll also manage internal and external communication channels to maximize sales opportunities while staying updated on coating industry trends.