Senior Social Media Officer

at  St John Ambulance

ABOUT US

This is a fantastic opportunity to join a dedicated team of over 1,416 employees and 31,000 volunteers, all working towards a common goal: saving lives through essential first aid services, training, and campaigning to put lifesaving skills at the heart of every community. As a charity with a long and illustrious history, we are proud of our past and excited about creating a healthier, safer, and more resilient future.
St John Ambulance works at the heart of communities, supporting and enabling them to access and receive physical and mental health first aid. We do this through developing and providing effective community response and outreach services (e.g. Ambulance response, Falls response, Night Time Economy and Homelessness outreach) and using our longstanding expertise to empower people with vital clinical skills and the confidence to use them (e.g. our Volunteers and Community Advocates, NHS Cadets and Young Responders programmes). There is also a buoyant social enterprise network which delivers first aid training and supplies medical consumables to businesses and consumers.
This is an exciting time of transformation with an opportunity to lead and mature the charity’s data maturity by leading a new data strategy.

JOB SUMMARY

The Senior Social Media Officer is responsible for implementing the organisation’s social media strategy across all platforms (Facebook, Instagram, TikTok, X, and LinkedIn). The post-holder will work collaboratively with networks across the organisation to populate the national social media feeds with highly engaging content. The ideal candidate has a passion for content creation, using social media trends, and creating positive customer experiences

• Coordinate St John’s presence and engage the public on all social media platforms. This includes content creation (using Canva, TikTok/Reels video editing) and being responsible for day-to-day social activity
• Oversee community management across all social platforms. Foster meaningful engagements and nurture external relationships through comment moderation and regular page monitoring. Protect St John’s reputation
• Key owner of creating daily engaging content and devising social media plans for teams across the organisation
• Continuously aid in the planning and creation of platform-optimised, high quality and highly engaging social media content for a variety of audiences
• Stakeholder management. Form effective working relationships with all staff members, volunteers and relevant outside organisations. As a passionate advocate for social, solidify the importance and potential of social as a tool and help to disseminate best practice
  Find out more about us, including our Ask Me campaign, at www.sja.org.uk
  For all other candidates, or St John Ambulance volunteers wishing to apply
  We reserve the right to close this vacancy early if we receive high volume of applications for the role. Therefore, if you are interested, please submit your application as early as possible.