Senior Specialist, Settlement Content

at  Believeco Partners Ltd

The Settlement Communications team provides trauma-informed, culturally safe communications and community support programs to help Class Members understand and engage with approved Settlements, including Sixties Scoop, Federal Indian Day Schools, Indian Residential Day Scholars, First Nations Drinking Water and the First Nations Child and Family Services and Jordan’s Principle.
We don’t approach Notice as a box-ticking exercise; it’s a sacred duty and must be driven by historical awareness, cultural humility, and the primacy of human dignity.
We understand that these processes pose challenges for those impacted, including the unavoidable trauma of having to surface painful memories.
By putting Class Members at the core of our work, our aim is to infuse the settlement and claims process with humanity and empathy, providing one-on-one support and resources at every step of the process.
Our services include project management, strategic planning, notice development and implementation, marketing, paid and earned media, creative, digital and social media, issues management and media relations, outreach, in-community and virtual claims support, and measurement and evaluation.

EXPERIENCE:

• 4-7 years’ experience in communications, public relations, or community relations professions.
• A degree or diploma in communications, public relations, marketing, business communications, journalism or equivalent education and experience.
• Exceptional written and verbal communicator with a strong understanding of culturally appropriate and trauma-informed language.
• Working knowledge of social media platforms and social response functions, including responding to comments and hiding, blocking and banning comments that do not follow community guidelines.
• Experience executing communication strategies and developing supporting materials, such as messaging, PowerPoints, web content, social posts, and more.
• Experience with media and social media monitoring and performance measurement to identify trends, issues, and opportunities.
• Excellent organizational and project management capabilities.

ROLE SUMMARY:

Reporting to VP, Settlement Communications, the Senior Specialist, Settlement Content is responsible for developing and maintaining content regarding the First Nations Child and Family Services and Jordan’s Principle Settlement. The Senior Specialist, Settlement Content, also supports media and social media monitoring, analysis, and reporting, proactively identifies issues and opportunities, and recommends and implements integrated solutions. The candidate works closely with the Claims Helper communications team to identify and implement content that supports Class Members.

RESPONSIBILITIES:

• Work collaboratively with colleagues across Communications and the Claims Helper Program, as well as across the organization.
• Create content to support communication strategies and manage issues, including content briefs, web content, QAs, key messages, fact sheets, video scripts, etc.
• Develop quality work products under time constraints and often without advance notice in crisis situations.
• Support reputational issues management with strategies and tactics to support campaigns, address misinformation and respond to current and emerging issues.
• Monitor news, social media and feedback from Claims Helpers to identify opportunities to expand or enhance content offerings.
• Support the team in developing crisis communications plans, updating the risk register and issue management framework.
• Keep up to date on industry trends, insights, topics, and best practices and assist in the development and implementation of social media playbooks and guides as required.
• Incorporate cultural sensitivity and trauma informed approaches into all planning and execution, acknowledging and respecting the diverse traditions and values of First Nations communities.
• Other duties as assigned.