Senior Strategic Planner (m/f/d)

at  INNOCEAN Worldwide Europe GmbH

We are INNOCEAN Europe. A marketing and communications network that combines pan-European collaboration with local expertise and execution. Founded as an in-house agency for the up-and-coming brands Hyundai, Kia, and Genesis, we continue to be inspired by the words of Chung Ju-Yung: Have you tried? With this in mind, we help brands and people unleash their potential and live up to their role as challengers.

Your Tasks:

• Develop, align, and implement brand strategy
• Write creative briefs and define campaign architectures for European campaigns
• Provide brand consultancy to the marketing team based on market studies, product data, trend analysis, cultural insights
• Work closely with creative, account management, insight & analytics, and media departments
• Combine psychological knowledge, analytical thinking, and creativity to ensure consistent and durable brand contribution, maintain good client relationships, understand client business
• Advise our client on marketing and communication objectives

Your Profile:

• 5+ years of professional experience in a strategic and/or creative planner function in classical ATL, media, and/or digital agencies
• Comprehensive portfolio of brand experience in various industries - automotive is a must
• Very good strategic skill set with the ability to clearly identify, define, and interpret relevant insights for the brand and products
• Successful collaboration and guidance of the creative concepts
• Flexible, analytical, and creative thinking, connected with the skill to work independently in a challenging environment
• Experience and understanding of creating European campaigns and ability to mediate and collect insights from various markets
• Very good knowledge of the digital communication and creative approach towards the use of the media
• Outstanding PowerPoint design skills

Our Benefits:

• An international and diverse team with a lot of fun at work
• With Pluxee vouchers, part or all your lunch is on us
• Discover your potential - with trainings and further development for the next step in your professional career
• Focus on your aspirations - in our modern facilities and thanks to an excellent infrastructure
• More corporate benefits and the possibility of hybrid working (on-site and home office) await you

Our Offer:
We offer you a work environment in which you can grow and have an impact on the way we design that growth. If you like to become part of a very international team with collaboration spirit click on Apply Online

• Develop, align, and implement brand strategy
• Write creative briefs and define campaign architectures for European campaigns
• Provide brand consultancy to the marketing team based on market studies, product data, trend analysis, cultural insights
• Work closely with creative, account management, insight & analytics, and media departments
• Combine psychological knowledge, analytical thinking, and creativity to ensure consistent and durable brand contribution, maintain good client relationships, understand client business
• Advise our client on marketing and communication objective