(Senior) Tournament Marketing Manager (100%, all genders)

at  Webrepublic

Over the last decade, Webrepublic has grown from an ambitious startup into Switzerland’s leading digital agency. We are passionate about innovation, performance, and transparency and serve our clients in more than 12 languages and 30 countries around the world.
In 2022, Webrepublic launched a spin-off on sports and entertainment called RAWR. For that business, we are looking for a full-time FIFA Tournament Marketing Manager. You can work on the future of FIFA’s Youth, Beach, and Futsal tournaments and help them drive unique solutions to dynamic challenges. We seek a self-starting individual passionate about digital strategies, sports marketing, and innovation.

ARE YOU INTERESTED?

Our recruiter, Julia, is looking forward to receiving your online application with a short resume. It’s easy and only takes a few minutes! You can leave out the cover letter, rather convince us in a personal interview

• Internal & external coordination of all marketing activities for FIFA’s Youth, Beach, and Futsal competitions for the upcoming tournament cycle
• Deep integration into FIFA’s marketing operations, orchestrating campaigns with Local Organization Committees and FIFA teams
• Guiding Local Organization Committees on the development of tournament promotional plans and approving all domestic marketing activities
• Continued revision and monitoring of local activations, ensuring proper usage of IP, Brand, Commercial Partner integration and more
• Conceptualizing and implementing 360 marketing strategies with a strong focus on the tournament’s unique business challenges and brand values
• Coordinating Comms initiatives with the Project team, Brand, Corp. Comms, Editorial, Media Relations, Partnerships and Social Media.
• Working closely with partners on projects that require deep understanding, excellent communication skills, and a willingness to listen and learn
• Building & sharing marketplace knowledge by gathering industry data and observing new trends as well as relevant brand and consumer habits
• Analyze marketing measures and performance with a data-driven approach, compiling reports for senior management