Senior Visual Designer/ Art Director

at  HubSpot

POSITION OVERVIEW

We’re seeking a talented Senior Designer/ Art Director to join our creative team and help shape our brand’s visual identity across all touch points. In this role, you’ll work collaboratively with marketing, communications, and other teams to create compelling visual solutions that elevate our brand and engage our audiences.

REQUIRED QUALIFICATIONS

• Ideally 10+ years of professional visual design experience
• Expert proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign),with motion design knowledge a plus
• Strong understanding of design principles and best practices across digital,UI/UX, and print
• Exceptional typography skills with meticulous attention to detail
• Experience with digital design tools such as Figma or Sketch
• Proven track record in creating successful visual design systems and brand guidelines
• Outstanding portfolio demonstrating versatility in style and medium
• Strong project management skills with the ability to handle multiple projects
• Excellent communication and presentation skills

ABOUT THE ROLE

As Senior Designer/ Art Director, you’ll create and maintain visual design systems that bring our brand to life across digital marketing, corporate and product communications, and print collateral. Reporting to the Sr. Director of Creative, you’ll work closely with stakeholders across the business to translate their needs into visually striking solutions that achieve business objectives while acting as the brand guardian. We’re looking for someone highly self-motivated who can push creative boundaries and refine our visual language. You should stay current with design trends in both B2B and B2C tech industries, as well as broader graphic design trends, understanding how these can inform our creative approach across projects.

KEY RESPONSIBILITIES

• Lead visual design direction for marketing campaigns, brand initiatives, product launches, and corporate communications
• Create mood boards and execute creative and strategic direction for marketing and branding initiatives, translating concepts into final design assets
• Create, maintain, and evolve comprehensive brand design systems, including typography, color palettes, illustration, and photography
• Design engaging marketing materials across digital advertising, social media, email templates, and presentation decks
• Develop visual concepts and brand marks for site experiences, events, trade shows, and promotional materials
• Collaborate with the content team to create graphics and data visualizations that communicate complex information effectively
• Mentor junior designers and provide direction to maintain consistent quality and brand standards
• Partner with external vendors and agencies to ensure brand consistency across all materials
• Stay current with design trends and tools, translating these into our communications and design
• Support retouching and post-production needs