Senior Web Analyst

at  Epam Systems

We are looking for a remote Senior Web Analyst to join our team.
You will play a crucial role in analyzing and optimizing web data to provide valuable insights for our clients.
We accept CVs in English only.

REQUIREMENTS

• 3+ years of Web Analytics experience; additional experience in online marketing or product analytics would be a plus
• Degree in Marketing, Mathematics, Statistics, Engineering
• Deep experience in a variety of Google web analytics tools (audit, setup, reporting, working with API): Google Analytics, Google Tag Manager, Google Data Studio, Google Optimize
• Experience in implementing tags using tag management systems (including writing custom tags on JavaScript & jQuery)
• Proficiency with creating and explaining dashboard reports, using data visualization tools
• Statistical and analytical skills with an ability to spot any issues or trends in data
• Communication skills, ability to explain analytical things for non-technical stakeholder
• Experience in EDW, like BigQuery/Amazon Redshift/Snowflake, SQL knowledge
• Python/R proficiency
• Knowledge of Web Analytics project documentation development and maintenance
• B2+ English level

• Preparation of measurement strategy, collaboration with product ownership team on definition of product success KPIs
• Setting up user behavior tracking while applying enough creativity to find the best methods of data capturing strategy development and implementation; business requirement collection for tracking and providing it to development team
• Design of complex end-to-end analytics pipelines covering both web analytics, advertising and CRM systems
• Make data-based recommendations on how to improve clients’ online strategy
• Build insightful automated dashboards
• Conduct deep-dive research on all areas of customers’ online strategy
• Setting up and running A/B and MVT tests: hypothesis generation, samples volume estimation, experiments planning, reporting