SEO Content Executive

at  Peninsula Canada

Toronto, ON, Canada -

Start DateExpiry DateSalaryPosted OnExperienceSkillsTelecommuteSponsor Visa
Immediate05 May, 2025USD 70000 Annual06 Feb, 20252 year(s) or aboveGood communication skillsNoNo
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Description:

Responsibilities:

  • Develop and execute effective SEO strategies to drive organic traffic and improve website rankings.
  • Conduct keyword research to identify relevant and high-performing keywords for content optimization.
  • Optimize website content including landing pages and blog articles, for search engines and user engagement.
  • Optimizing current copy (page titles, Meta descriptions, h1s, alts, anchor text, etc.)
  • Adhering to our internal linking guidelines and contextually including mandatory internal links from content briefs into your articles
  • Monitor website performance using SEO tools and analytics platforms, such as Google Analytics and Search Console, to track key metrics and identify areas for improvement.
  • Analyze competitors’ SEO strategies and identify opportunities to stay ahead in organic search rankings.
  • Collaborate with the wider marketing team to set new campaign initiatives live for your respective channel.
  • Stay up-to-date with industry trends and search engine algorithm changes to adapt SEO strategies accordingly.
  • Work with the Global Head of SEO and Head of Performance to reach channel growth targets.
  • Create content briefs for internal and external content creators, ensuring that content cannibalisation, thin and low quality content is avoided.
  • Actively create content to help support the team’s content needs in line with the content plan/SEO roadmap.

REQUIREMENT SUMMARY

Min:2.0Max:7.0 year(s)

Marketing/Advertising/Sales

Marketing / Advertising / MR / PR

Digital Marketing

Graduate

Proficient

1

Toronto, ON, Canada